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  • Marketing Specialist - AEC Industry

    GAI Consultants Inc. 4.6company rating

    Digital marketing specialist job in Jackson, MI

    GAI seeks a skilled, highly motivated, results-driven Marketing Specialist to join our dynamic Transportation & Infrastructure team. Working out of our Indianapolis, IN Charleston, WV, or Canton, OH offices. This challenging and rewarding position will include coordinating the pursuit process and preparation of winning proposals, LOIs, qualifications, and presentations; producing marketing collateral; and supporting business-development goals in collaboration with GAI's business sector leaders and marketing, technical, and administrative staff. Our ideal candidate is passionate about the Architecture, Engineering, and Construction (AEC) Industry pursuit success, process improvement, and committed to proposal excellence. If you also have excellent organizational and communication skills, perform well under deadlines, are a detail-oriented team player, and, most importantly, have a positive, client-first attitude, we want to hear from you! Join GAI and make your mark as part of a growing infrastructure firm where exceptional professionals can work, learn, lead, and achieve. Essential Duties and Responsibilities: Participate in kick-off meetings, proposal task scheduling, review, production, and delivery activities Follow through with assigned proposal tasks to meet critical deadlines Coordinate with internal and external points of contact to gather requested information and materials Track proposal efforts and ensure scheduled milestones are met Assist in writing marketing and technical content Proofread to ensure continuity and compliance with legal, technical, and marketing specifications Support presentation efforts including presentation development, rehearsals, materials, and logistics Maintain and populate detailed data in GAI's Deltek Vantagepoint database Provides assistance of marketing activities to support pursuit, client, and business plan objectives and contributes to the implementation of these activities including but not limited to conferences, events, sponsorships, design award submittals, speaker proposal/presentations, brochures, service briefs, project profiles, etc. Assist in carrying out other programs and projects as identified Qualifications: 5+ years of related experience as a proposal specialist/coordinator, prior AEC industry experience preferred Associate or bachelor's degree with a focus in business, marketing, or related area Competency Proficiency with Microsoft Word, Excel, Outlook and PowerPoint Proficiency with Adobe Creative Suite Deltek Vantagepoint (or similar database programs) experience is a plus Competent proofreading and editing skills Excellent communication and organizational skills Able to document and process information quickly and accurately, with strong attention to detail Flexible and able to balance priorities and manage multiple tasks simultaneously within tight schedules Able to work both independently and as part of a team Able to work flexible hours, including nights and weekends, on a limited basis, to meet proposal deadlines Able to travel to surrounding states (several times throughout the year) Must have a vehicle for local travel (required) **Proposal writing and layout samples are strongly encouraged - please include a URL on your resume or include PDF samples with your resume. Why GAI: At GAI, exceptional people have an exceptional place to work, grow, lead, and achieve. Explore an array of opportunities in locations across the U.S., and join accomplished colleagues in tackling challenging projects for a range of markets. Enjoy comprehensive benefits and feel good about being part of a collaborative team that's committed to support the communities we serve. Join GAI and distinguish yourself in a company poised for unlimited growth. Qualifications EducationAssociates of Graphic Design (required) Associates of Business Administration (required) Associates of Marketing (required) Bachelors of Journalism (preferred) Bachelors of Graphic Design (preferred) Bachelors of Business Administration (preferred) Bachelors of Marketing (preferred) Experience5 years: Related experience as a proposal specialist/coordinator. (required) Skills Communications (required) Organization (required) Teamwork (required) MS Office Suite (required) Adobe (required) Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
    $49k-66k yearly est. 2d ago
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  • Marketing Coordinator - Go To Market

    Plante Moran 4.7company rating

    Digital marketing specialist job in Toledo, OH

    Count on us. Our "we-care" culture is more than just a motto; it's a promise. From day one, we prioritize your growth, well-being, and success. You can count on us to support your career journey and help you achieve your professional goals. Join us. Working on the Go to Market team is a great way to experience the alignment of marketing strategy, demand generation and marketing technologies. Serving as a member of our team, the Marketing Coordinator will execute campaign, content and event strategies across industry and service line verticals. In this highly collaborative role, you will be the point of contact for assigned campaigns and marketing programs, initiating the creation of content, event execution and activation, working with our cross-functional marketing team, internal stakeholders, and external partners to launch a variety of experiential, content, and digital tactics. Your role. Your work will include, but not be limited to: Partner with fellow marketing team members, internal creative studio, channel owners, internal stakeholders, and other firm groups to execute assigned programs. Responsible for coordination and facilitation of task execution utilizing a variety of marketing technologies and project management tools. Aids in coordinating, planning and implementation around assigned events and sponsorship projects from initiation to reporting. Maintains relationships with external partners/associations, acting as a point of contact for assigned practice areas. Negotiates sponsorship benefits, coordinates the activation and renewal of sponsorship programs, and key deliverables. Event and sponsorship execution may be up to 50% of responsibilities. Creates and edits content for marketing campaigns. Includes writing or editing promotional copy (ads, social, e-mail) as well as image selection. Supports the implementation of multi-channel campaigns designed to engage and nurture audiences and drive demand in support of practice area/firm goals. Tracks success of marketing campaigns and makes recommendations for improving results in future campaigns. Facilitates the distribution of digital communications, including setting up campaigns and marketing lists in CRM and Marketo, securing approval of content and design from marketing team and relevant practice staff. Maintains expert level of knowledge in CRM and capable of training practice staff in appropriate use of systems to support practice development efforts. Supports data analysis and reporting around campaigns, webinars, events, and marketing initiatives. Traffics workflows for marketing collateral and communications. Oversees edits, requested changes, and approvals. The qualifications. Bachelor's Degree in Marketing, Journalism, Communications, Business Administration or other related subject area. Requires at least 1 year of experience in marketing, inclusive of internships and/or volunteer positions while earning degree. Excellent attention to detail. A team player and collaborator. Working knowledge of common software applications and digital tools. For example, Microsoft Office, Teams, variety of ON24 platforms, Marketo, and Microsoft Dynamics Excellent time management and organizational skills, with the ability to multitask multiple projects/tasks and re-prioritize as needed. Experience with CRM and marketing automation software a plus. Limited travel is required with this position. What makes us different? On the surface, we're one of the nation's largest audit, tax, consulting, and wealth management firms. But dig a little deeper, and you'll see what makes us different: we're a relatively jerk-free firm (hey, nobody 's perfect) with a world-class culture, consistent recognition as one of Fortune Magazine's "100 Best Companies to Work For," and an endless array of opportunities.At Plante Moran, diversity, equity and inclusion means that all staff members have equitable and fair opportunities to succeed, in an inclusive environment, with their individual, unique identities. So,what are you waiting for? Apply now. Plante Moran enjoys a "Workplace for Your Day" model which, simply put, means we strive for flexibility and balance while staying true to our principally in-person model. We believe that face-to-face interactions are paramount for individual and collective development, but also encourage individuals to work with their supervisor and team to determine their optimal working environment each day. Plante Moran is committed to a diverse workplace.We strive to create a culture where each person feels accepted and valued. We believe that each person's ultimate potential begins with first acknowledging their inherent dignity. When we can recognize - and celebrate - our many human differences, we're able to create a workplace where all staff feel a sense of belonging and an opportunity to succeed. This allows us to attract and retain the best talent, serve clients through diverse thinking, and better represent and support the various communities in which we live and work.Plante Moran is an Equal Opportunity Employer. Plante Moran maintains a drug-free workplace. Interestedapplicantsmust submit their resume for consideration using our applicant tracking system. Due to the high volume of interest in our positions, only candidates selected for interviews will be contacted. Candidates must be legally authorized to work in the United States without sponsorship, with the exception of qualified candidates who are bilingual in either Japanese and English or Chinese and English. Unsolicited resumes from search firms or employment agencies, or similar, will not be paid a fee and become the property of Plante Moran. The specific statements above are not intended to be all-inclusive. We are pleased to offer eligible staff a robust benefits package. Eligibility and contribution requirements for some of these benefits vary based on the number of hours staff work per week. Highlights include health, dental, vision, disability, and life insurance. In addition to this, eligible staff are able to take advantage of our Flexible Time Off and various pre-determined holidays, as well as a 401(k) plan, flexible benefits plans, business-related travel expense, lodging, and meal reimbursement for business-related use. A pension plan is also available for eligible administrative and paraprofessional staff. A discretionary bonus plan is available for eligible staff. Plante Moran also offers some contingent staff positions the option to elect health insurance in addition to limited paid sick time. The compensation range reflects the base salary we reasonably expect to pay for this position across our offices in the following regions: CO, IL, OH, and MA. Please review theposition description for theapplicable geographic location. Generally, experienced hires are not hired at or near the maximum salary range, as compensation decisions take into account a wide variety of factors, including but not limited to: responsibilities, education, experience, knowledge, skills, and geography. For early career roles, including campus hires, we offer standardized, market-based starting salaries among individuals within the same hiring group. This approach ensures fairness and reflects current industry benchmarks for entry-level talent. Under Colorado's Job Application Fairness Act, you have the right to redact, from any documents that you submit in connection with your application, information that identifies your age, date of birth, or dates of attendance at or graduation from an educational institution. Should you wish to exercise your right to redact such information, please redact it prior to submitting documentation. The compensation range for this role in CO, IL, OH, and MA is: $21.95-$30.00
    $51k-63k yearly est. 2d ago
  • Digital Marketing Strategist

    Hanson Inc. 4.3company rating

    Digital marketing specialist job in Toledo, OH

    Hanson is seeking a data-driven strategist to join our team as a Digital Marketing Strategist. This role bridges the gap between marketing strategy, analytics and technology to help ensure our clients websites and digital tools perform at their highest potential. Youll work closely with cross-functional teams to optimize digital experiences, drive measurable growth and ensure our clients marketing ecosystems are fully aligned with business goals. The ideal candidate has deep expertise in marketing, as well as assessing performance through analytics tools like Google Analytics and strong working knowledge of SEO, CRM/marketing automation systems (such as HubSpot or Salesforce), data-visualization/BI tools (like Power BI or Looker Studio), and an understanding of MarTech infrastructure (tag management, A/B testing platforms, CMS integrations) to help turn insight into action across our clients digital ecosystems. Responsibilities and Expectations Marketing and Content Strategy & Planning Collaborate with account and project management teams, and directly with clients to uncover marketing objectives and success measures overall and at the project level Develop, direct, and execute performance-driven marketing and content strategies across digital channels Collaborate with creative and development teams to align messaging and execution with strategic goals Collaborate with media partner to translate client and audience strategies, into media strategies Analytics & Performance Optimization Analyze campaign and website performance using tools like Google Analytics, Looker Studio, Power BI and others Translate data into actionable insights and recommendations to improve conversion rates, engagement and ROI Collaborate with teams to direct the creation of dashboards and reporting frameworks for internal and client-facing use MarTech & Data Integration Lead marketing strategies, guide recommendations and collaborate with teams to optimize marketing technology stacks (CRM, CDP, CMS, automation platforms) Partner with teams to ensure seamless data flow between platforms to support personalization, segmentation and attribution Evaluate and recommend new tools and technologies to enhance performance Website & Conversion Strategy Lead recommendations and partner with UX, design, and development teams to analyze, define and improve site architecture, speed, and user experience Lead efforts to assess current website and SEO/GEO performance in order to guide improvements and ongoing optimization strategies and tactics Lead A/B testing and CRO initiatives to maximize site effectiveness Client & Stakeholder Engagement Present strategic recommendations and performance reports to clients and internal stakeholders Serve as a trusted advisor on marketing technology and analytics best practices Core Functional Skills Strong marketing and digital acumen and demonstrated experience in website optimization Advanced proficiency with digital analytics platforms, including Google Analytics 4; including analysis beyond standard reports through custom explorations, user pathing, funnel analysis, and segmentation. Able to translate behavioral and audience context into actionable insights on user intent Strong understanding and capability in planning and directing the creation of dashboards and data visualizations in tools such as LookerStudio, PowerBI, Tableau, or similar in partnership with Hanson teams responsible for creation and implementation Understanding of media strategy and placement in order to collaborate on media strategies with partners. Hands-on experience with CRM, CDP and marketing automation systems, including HubSpot, Salesforce or comparable platforms Working knowledge of tag management systems, especially Google Tag Manager (event tracking, custom tags) Solid understanding of website performance metrics, SEO and GEO/AEO, user behavior patterns, and attribution modeling Familiarity with marketing data pipelines and integrations across CMS, CRM, analytics, and advertising platforms Ability to analyze multi-channel marketing performance, including paid media, email, organic, and on-site behavior Experience collaborating closely with UX, design and development teams to shape digital experiences and requirements Comfort working with spreadsheets, data exports and large datasets (Excel, Sheets) Strong understanding of modern marketing technology stacks, including CMS platforms (WordPress, Webflow, enterprise-level traditional and headless CMS options) Experience presenting insights and recommendations to stakeholders in a clear, compelling and data-backed manner Knowledge of privacy, consent and data governance considerations, especially related to analytics and tracking IDEAL EXPERIENCE & QUALIFICATIONS 5+ years of experience in digital marketing, analytics or marketing strategy (agency experience preferred) Proficiency with analytics tools is a must Experience with CRM or marketing automation platforms is a must Demonstrated ability to turn data into insights and actionable recommendations for internal partners and for clients Demonstrated eagerness to evaluate and adopt emerging tools and technologies (including AI-driven solutions) to improve digital performance and client outcomes Comfort with ambiguity and confidence navigating evolving client needs and project priorities INTANGIBLES/CULTURAL FIT Qualities we look for include empathy, flexibility, direct communication, initiative and accountability. Check the ego at the door. In our experience, there isnt a single style that works. Well need you to be a diplomat, strategist, psychologist, salesperson, coach, and mentor to our clients and our internal team. We value intellectual curiosity and promote it wherever possible. Tell us how you like to learn and grow yourself as it relates to the world of marketing, technology and creative. WHAT WE OFFER (for full-time employment) Hybrid work environment (primarily remote with in-office collaboration on Tuesdays; candidates must live within ~50 miles of Toledo, OH and be able to attend occasional team/client meetings) Competitive salary Medical, dental and vision coverage Life insurance Short-term and long-term disability insurance Paid holidays, including paid time off between Christmas Eve and New Years Day Paid birthday day off 401(k) with employer match Flexible Spending Account (FSA) and Health Reimbursement Arrangement (HRA) We are currently working in a hybrid work-from-home and in-office model, so youll be collaborating with Hanson teams in person and/or via Microsoft Teams, Slack and email. #ZR
    $47k-66k yearly est. 6d ago
  • Part time Digital Media Laboratory Coordinator (Internal Only)

    Washtenaw Community College

    Digital marketing specialist job in Ann Arbor, MI

    Bookmark this Posting Print Preview | Apply for this Job Please see Special Instructions for more details. Please complete all sections of the application and submit required documents.Our college strives to make a positive difference in people's lives through accessible and excellent educational programs and services.Washtenaw Community College seeks to recruit and retain a productive workforce as a reflection of our commitment to serve our community and to build on the success of our students, faculty & staff. Washtenaw Community College is committed to creating a welcoming environment.Washtenaw Community College is an Equal Opportunity Employer. Posting Details Posting Details (Default Section) Posting Number: 0603213 Position Title: Part time Digital Media Laboratory Coordinator (Internal Only) Position is: Part Time Position Type: Staff Position (Full Time/Part Time) Department/Ofc.: Instruction Position Description: Position Summary:This position is responsible for the long-term planning and day-to-day operations of the studios, labs, equipment loans and classrooms used in the Digital Media Arts Program.Essential Job Duties and Responsibilities: • Profile, interview and hire student technicians based on facility needs.• Supervise editing labs I studios and assist with classroom instruction.• Supervise student technicians in their duties assisting equipment check in/check out andsoftware assistance for student assignments. • Assist students in choosing correct equipment to meet specific project assignment needs.• Maintain and coordinate of equipment purchasing, maintenance and inventory.• Work with tools and equipment including computers, cameras, lighting equipment, and other related program tools.• Read and interpret AV system blueprints, diagrams, sketches and job specifications to apply manufacturer's instructions for operations, maintenance and repair procedures.• Perform preventative maintenance on audio and video equipment.• Perform minor repairs and routine cleaning of audio and video equipment.• Specify preferred vendors for equipment/parts purchase and repair of equipment.• Supervise set-up, operation and tear down of equipment.• Diagnose and resolve media system problems in lab/studio facilities.• Research, specify and recommend to department faculty on equipment needs for capital budget expenditures.• Consult with department faculty on future course types and needs in order to ensure up to date competitive employment opportunities for students graduating from the Digital Media Arts program.• Coordinate and manage rooms and areas associated with program.• Regular attendance on campus is required for this position.• Other duties as assigned.Hours/Schedule: This position will not exceed to 25 hrs per week with variable hours- nights, evenings, and weekends. Minimum Qualifications: Minimum Required Knowledge, Skills and Abilities:• Associate's degree in a Digital Media Arts related curriculum, a minimum of 1 year of Digital Media Arts related work experience, or minimum of 3 years of other work experience.• Proficiency with Mac and PC operating systems and hardware.• Proficiency with industry standard editing, graphics, and animation software.• Willingness to constantly upgrade software and hardware skill sets.• Strong troubleshooting skills and the ability to make necessary changes to complex systems.• Ability to coordinate details and collaborate closely with a diverse staff including pre-planning and all necessary maintenance.• Ability to make purchasing recommendations as needed.• Successful experience working in a team environment.• Must be able to establish and maintain positive working relationships with all staff members and faculty.• Ability to effectively and persuasively communicate with many varied audiences; staff, students, vendors, etc.• Excellent verbal communication skills.• Excellent organizational and time management skills with the ability to effectively prioritize and manage changing demands.• Current WCC Employee Preferred Qualifications: Additional Preferred Qualifications:• Bachelor's degree.• Proficiency with relevant program software and technology. Posting Date: 08/22/2025 Closing Date: 02/22/2026 Open Until Filled No Special Instructions to Applicants: Please complete all sections of the application and submit required documents.Our college strives to make a positive difference in people's lives through accessible and excellent educational programs and services.Washtenaw Community College seeks to recruit and retain a productive workforce as a reflection of our commitment to serve our community and to build on the success of our students, faculty & staff. Washtenaw Community College is committed to creating a welcoming environment.Washtenaw Community College is an Equal Opportunity Employer. Salary/Hourly Rate: $23.79 Salary Comments: Supplemental Questions Required fields are indicated with an asterisk (*). * Do you meet the minimum qualifications for this position? Yes No * Are you a current WCC Employee? Yes No Required Documents Required Documents Resume Cover Letter Optional Documents Letter of Reference 1 Unofficial Transcripts 1 Other Documents Unofficial Transcripts 2 Unofficial Transcripts 3
    $23.8 hourly 60d+ ago
  • Senior Marketing Content Writer

    Gprs 3.3company rating

    Digital marketing specialist job in Maumee, OH

    GPRS is the nation's largest company dedicated to Intelligently Visualizing the Built World for clients throughout the U.S. What began with a single ground penetrating radar unit in the trunk of founder and President Matt Aston's car in 2001 has grown to a $200-million company. Our firm now encompasses every area of construction site and facility safety across virtually every industry. We offer a full suite of project visualization services to help you plan, build, and manage better PLAN - Prevent rework and delays with accurate as-built documentation, including utility maps, 3D CAD, and BIM models. Planning & Design Services: Reality Capture Existing Conditions Documentation 3D Photogrammetry & Laser Scanning Utility Mapping Clash Detection BUILD - Dig, drill, and build with certainty using precise subsurface and infrastructure data. Construction Services: Ground Penetrating Radar (GPR) Concrete Scanning Utility Locating Void & Rebar Mapping Drone & Laser Scanning MANAGE - Access up-to-date, layered facility records in SiteMap™, available 24/7 and securely stored. Facility & Project Management Services: SiteMap™ Platform Virtual Floorplan & BIM Integration BOMA Heatmaps Historical Records GPRS Purpose Statement: Our purpose, as an organization, is to provide possibility for our Team Members and Customers by intelligently visualizing the built world. GPRS Core Values: Integrity Teamwork Mutual Respect Growth Mindedness Safety Job Summary: The Senior Marketing Content Editor will elevate our content marketing strategy. Ideal candidates will bring a journalist's curiosity, a marketer's instinct, and an industry insider's understanding of infrastructure, utilities, and the construction landscape. This role is a fit for a seasoned content creator who's ready to move client-side and take ownership of a content engine that speaks to engineers, project managers, executives, and AI algorithms alike. Job Goals: Elevate GPRS's voice as a trusted authority by consistently sharing industry insights on LinkedIn and other owned channels. Partner with SEO and design teams to produce cohesive, on‑brand content that's easy to find and engaging to read. Create compelling videos-educational explainers, service overviews, and client spotlights-that reflect GPRS's brand narrative and resonate with target personas. Manage end‑to‑end production and iterate based on audience feedback. Build and refine HubSpot nurture journeys tailored to core personas. Use performance insights to strengthen deliverability and engagement, guiding prospects smoothly through the funnel. Job Responsibilities: Create and edit social media copy (especially for LinkedIn), positioning GPRS as a thought leader in construction technology and private utility locating. Craft compelling scripts for videos, including educational explainers, service overviews, client success stories, and internal initiatives Draft email campaigns and automated sequences in HubSpot, aligned with customer personas and segmented verticals Collaborate across departments-SEO, design, video, sales, executive leadership-to ensure messaging consistency and brand alignment Contribute articles for external publications, industry blogs, and partner content initiatives to grow backlinks and authority Build and refine personas and editorial calendars, grounded in analytics and keyword trends Stay on top of industry developments and AI-driven content trends to ensure GPRS remains discoverable and relevant across emerging platforms Qualifications 5+ years of professional writing experience in construction, engineering, GIS, utilities, infrastructure, or a related technical/industrial field Examples of feature-length content, thought leadership, SEO articles, and multi-channel marketing collateral Strong understanding of SEO, AIO (AI Optimization), and content for both human and machine readers Experience with HubSpot, SEMrush/Ahrefs, and content performance tracking tools Exceptional research, interviewing, and storytelling skills Ability to translate complex technical topics into clear, engaging language for multiple audiences Journalism, communications, or technical writing background preferred Familiarity with GIS software, utility locating, or subsurface infrastructure a strong plus We offer full medical, dental, and vision insurance with day-one coverage, 401k with company matching beginning on day one, Life, Short-Term, and Long-Term Disability at no cost to our employees, paid holidays, paid time off, leadership development training programs and additional benefits to support our strong commitment to the development of each team member. GPRS is an Equal Opportunity employer
    $46k-62k yearly est. 10d ago
  • Digital Marketing Assistant for Growing eCommerce Business

    J & B Tools Sales Inc. 3.9company rating

    Digital marketing specialist job in Livonia, MI

    Job DescriptionBenefits: 401(k) 401(k) matching Competitive salary Dental insurance Health insurance Paid time off Vision insurance We are seeking a Digital Marketing Assistant to join our team! We sell automotive tools & equipment and other items on our website, *************** as well as various online marketplaces. Knowledge of tools is not required. We are a small business with less than 60 employees. This is an in-person position in Livonia, MI. Responsibilities: Edit and update product pages/product variations as needed when product changes, deletions, or updates are submitted by the customer service team, tech team, or a supplier Collect and organize product information, then add new products/product variations in bulk to the website using Excel/Google Spreadsheets. Manage website redirects, including creating, editing, or removing redirects to maintain proper site navigation Run GAP analysis by gathering product details from suppliers or other websites to help add new or remove items from our site. Format and publish approved blog posts, including applying backlinks, adjusting fonts, optimizing image placement, and refining layout for visual consistency. Update existing brand and product pages with keywords, meta titles, and descriptions to help improve search rankings. Upload/Maintain accurate product documentation including datasheets, manuals, and instructional videos on the website. Edit current images on the website, whether removing the grey background, resizing, or optimization for web display. Optimize on-site merchandising, cross-sells, upsells, and promotional banners to drive sales. Manage and improve the Affiliate program Assist in developing a B2B sales program, including onboarding businesses, pricing, sales quotes, and B2B specific marketing. Collaborate with customer service and fulfillment teams to improve post-purchase satisfaction and the return experience using a return portal. Monitor customer comments and messages on Instagram and Facebook by escalating issues to the Customer Service Manager to ensure timely resolution. Implement SEO, GEO, CRO, and UX/UI best practices to improve search, visibility, and conversion rates. Design new graphics for Facebook and Instagram ads, updating them quarterly to keep content fresh and relevant, and update cover photos that reflect current campaigns and branding. When a customer leaves a negative review, capture a screenshot and forward it to the Customer Service team to initiate follow-up and resolution efforts. Qualifications: Marketing experience at another company Familiarity with many of the programs listed below Ability to stay organized and strong attention to detail Experience with online retail / eCommerce knowledge Working on a small team and willing to wear multiple hats and learn new things Programs/Software (not all required) Google Suite (Google Spreadsheets, Google Docs, Google Slides) Adobe Creative Suite (Illustrator, Photoshop) Social Media: (Instagram, Facebook, Pinterest, Youtube) Chat GPT or similar AI platform Yotpo Reviews Impact Affiliate BigCommerce Google Merchant Center EDI Searchspring ShipperHQ Benefits: Health, dental, vision, life insurance - HAP and Humana Paid holidays Vacation time 401K with 4% employer match Small business environment with low turnover Opportunity to grow and advance in the growing small business
    $27k-39k yearly est. 18d ago
  • Marketing Specialist

    Signal Tru Brand

    Digital marketing specialist job in Toledo, OH

    About Us At Signal Tru Brand, we are dedicated to creating innovative branding and marketing solutions that help businesses stand out in competitive markets. Our team of creative professionals is committed to delivering high-quality strategies that drive growth, strengthen brand identity, and foster long-term client relationships. We value integrity, innovation, and excellence in everything we do. Job Description We are seeking a detail-oriented and results-driven Marketing Specialist to join our dynamic team. The ideal candidate will develop, execute, and optimize marketing strategies to increase brand awareness, generate leads, and support sales initiatives. This role involves close collaboration with cross-functional teams to ensure all marketing activities align with the company's goals and vision. Responsibilities Plan, implement, and monitor marketing campaigns across various channels. Conduct market research to identify trends, customer needs, and competitive analysis. Manage and create content for digital and print marketing materials. Collaborate with designers, copywriters, and other stakeholders to produce engaging promotional materials. Track and analyze campaign performance, providing actionable insights and recommendations. Maintain brand consistency across all marketing initiatives. Assist in planning and executing events, trade shows, and product launches. Additional Information Benefits Competitive salary within the range of $66,000 - $69,000 per year. Opportunities for professional growth and career advancement. Collaborative and supportive work environment. Health, dental, and vision insurance. Paid time off and holidays. Ongoing training and skill development programs.
    $66k-69k yearly 60d+ ago
  • Marketing Analyst/Specialist

    Apidel Technologies 4.1company rating

    Digital marketing specialist job in Toledo, OH

    Job Description 8 plus years of experience in Graphic Design and Leading project of various sizes in a crossfuntional environment Interview: Onsite interview Monday to Friday 8am to 5pm Job Title: Marketing Specialist - Graphic Design Purpose Of The Job The Marketing Specialist - Graphic Design will be a valuable partner with the () strategic marketing and sales teams. The primary function of this role is to create brand awareness through developing and executing meaningful and relevant content through Local Marketing, social media and Strategic Marketing initiatives. The role is a mix of strategy and execution on graphic content, involving members of the strategic marketing team, corporate, sales and outside resources. This role will be challenged to ideate new and relevant marketing content that drives a best-in-class roofing brand. Span of Control: Individual contributor, high cross-functional interaction particularly with Digital Lead and Local Marketing Advantage/Cobranding Sr. Marketing Specialist Products Supported: All Roofing Products Primary Targets: Contractor, Strategic Marketing Reports to: Strategic Marketing Leader Working model: Hybrid, with Tuesday, Wednesday, and Thursday in the office Job Responsibilities Lead and create new and elevated marketing content that drives a best-in-class roofing brand: Create brand awareness through developing and executing meaningful and relevant content through Local Marketing, social media and Strategic Marketing initiatives. Create and implement social media content marketing initiatives to drive traffic, engagement, and leads that deliver sales and increase contractor loyalty and advocacy. Have a strong connection across strategic marketing teams to create content and optimize the user experience that supports the business objectives. Understand the highest impact projects to prioritize requests accordingly. Have a solution mindset that helps drive initiatives to completion that accomplish business objectives using additional resources, if needed. Analyze and track metrics to gage success and identify new opportunities and communicate across the internal teams. Job Requirements Minimum Qualifications: Bachelors degree in graphic design, art or related discipline 8+ years of experience of graphic designer experience. 8+ years experience leading projects of various sizes in a cross-functional environment. Experience: Project management skills and understanding how to manage the priorities of multiple stakeholders in a matrix environment, with focus on the delivery of results. Familiarity with building materials and construction category applications is preferred. Knowledge, Skills & Abilities: Highly motivated and results-oriented with a high-energy level and passion for digital marketing. Strong communication skills, relationship building. High aptitude to learn quickly, assimilates to new projects and teams and works well under pressure with appropriate attention to detail. Good presentation skills small groups and large settings. Willing and able to operate \'hands on\' to get results; shows a can-do-attitude and able to operate under pressure to meet deadlines. Articulate, approachable, and candid; shows appreciation for and understanding of the feelings of others; aware of personal impact on others. Ability to be successful in a highly matrixed structure across functional, business, geographic and cultural boundaries. Functions effectively with ambiguity and change. Organized, deliberate and reliable in structuring work and effective as a problem solver.
    $40k-60k yearly est. 5d ago
  • Marketing Specialist

    Camel Energy Inc.

    Digital marketing specialist job in Ann Arbor, MI

    Job DescriptionMarketing SpecialistThe Marketing Specialist will play a key role in supporting the company's marketing operations within the battery and energy storage sector. This position is mainly responsible for supporting the implementation and execution of the company's overall marketing plan. Core tasks encompass marketing content creation, promotional material management, digital marketing operations, and marketing event support, aiming to enhance brand awareness, generate leads, and support business growth. Essential Duties and Responsibilities:Marketing Material Management Develop, organize, and maintain an inventory of current marketing materials, including brochures, datasheets, presentations, and display graphics. Design, and create various marketing materials, including but not limited to product brochures, flyers, posters, roll-up banners, PowerPoint presentations, and sales kits. Coordinate updates and revisions to marketing content with internal teams and external designers to ensure materials reflect current products and branding. Manage the inventory of promotional items giveaways. Promotional Item Procurement and Management Source, compare prices, procure, and customize company gifts and promotional items based on marketing campaign and branding needs. Fulfill promotional item requests from various departments, managing allocation and distribution with proper records. Event and Conference Coordination Plan and coordinate all aspects of trade show and conference preparation, including booth design, materials management, logistics, and vendor coordination. Collaborate with external vendors for booth construction, design, printing, and other event-related services. Ensure timely communication with vendors, processing of purchase orders, and payment of invoices. Maintain and monitor a comprehensive conference and marketing calendar to ensure all deliverables and milestones are met. Website Maintenance and Online Marketing Perform updates and maintenance of the company website. Assist in managing social media accounts, including content publishing, community engagement, and data tracking. Regularly collect and analyze online marketing data to produce basic performance reports. Marketing Operations and Process Improvement Assist managers in developing marketing plans, and be responsible for their execution, tracking, and performance evaluation. Identify and resolve timeliness and availability gaps in marketing deliverables. Develop structured systems for efficient creation, storage, and retrieval of marketing assets. Provide proactive support to internal teams to ensure consistent and readily available marketing resources, and developing strategies. Cross-Functional Coordination Serve as a liaison between the marketing, sales, and operations teams to ensure alignment of marketing materials with business objectives. Communicate project timelines, deliverables, and expectations across departments and with external partners. Prepare and track budgetary items related to marketing materials, vendor contracts, and event expenses. Qualifications: Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Minimum of 2-3 years of professional experience in marketing coordination, preferably within the battery, energy storage, or manufacturing industries. Proven experience managing vendor relationships and coordinating event logistics. Exceptional organizational and project management skills, with the ability to manage multiple priorities simultaneously. Strong written and verbal communication skills with attention to detail and accuracy. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with Adobe Acrobat or equivalent tools. Work Environment & Expectations Effectively manage multiple tasks and priorities in a deadline-driven environment. Maintain a high level of accuracy and attention to detail while performing repetitive tasks. Adapt quickly to changing procedures and business needs. Demonstrate a proactive approach to problem-solving and process improvement. Requires the ability to lift materials or boxes up to 50 pounds May have long periods of sitting in an office environment What we offer: Competitive salary + Bonus Opportunity Work Flexibility (9 am - 5 pm), 1 day Remote Medical Dental Vision 401k + Employer Match Short Term Disability Long Term Disability Paid Time Off Voluntary Life Insurance Optional Critical Care, Accident Coverage Employee Assistance Program Please Visit us at: ******************************* Energy, Inc., is an equal opportunity employer. We will extend equal opportunity to all individuals without regard to race, religion, color, sex (including pregnancy, sexual orientation and gender identity), national origin, disability, age, genetic information, Vietnam era veteran status, marital status, height, weight, or any other status protected under applicable federal, state, or local laws. This policy applies to all terms and conditions of employment, including but not limited to, hiring, placement, promotion, termination, layoff, transfers, leaves of absence, compensation, and training. Our policy reflects and affirms the Company's commitment to the principles of fair employment and the elimination of all discriminatory practices. Camel Energy, Inc., is a drug-free workplace, and we use E-Verify to confirm the identity and employment eligibility of all new employees. Polygraph Protection Act employee rights Polygraph Protection Act employee rights SPANISHYour Rights Under USERRAYour Rights Under USERRA E04JI800rvbq4082sjh
    $44k-69k yearly est. 26d ago
  • Direct Marketing Internship

    AAA Life Insurance Company 4.5company rating

    Digital marketing specialist job in Livonia, MI

    Responsibilities Projects/Responsibilities: Document the customer journey/create journey maps Assist in selecting email subject lines, CTAs, and other content blocks for email campaigns Review/proof test emails for accuracy, functionality, etc. Assist in campaign tracking set up for new campaigns Analyze web traffic, monitor KPIs and performance using Google Analytics and internal reports Compile and analyze marketing data to identify areas for improvement Research new partners, new marketing tactics, trends and/or opportunities for growth Research competitors' marketing strategies to identify new opportunities or garner insights to improve campaign performance (possibly document digital marketing activity for top 3 competitors) Consider testing opportunities to improve campaign effectivness Identify opportunities for integrated marketing campaigns between direct mail and digital Suggest new ideas to market to defined segments via digital or direct mail Participate in informing creative strategy and assist with asset development and approval process Objectives: -Gain insight into Direct Marketing's creative strategy and digital marketing activities -Understand the basics of campaign set up, performance monitoring and analysis, testing/optimization -Participate in cross-departmental and agency meetings to see how we engage with other partners -Learn about and participate in the creative development and compliance review process -Learn about the competitive landscape, trends in digital marketing -Understand the customer journey from click to conversion -Overview and education on data onboarding process -Hands-on training with pivot tables to view and analyze data -Education on the sales funnel and the various types of campaign objectives - awareness, consideration, conversion -Education on different types of life insurance that AAA Life offers Qualifications Pursuing a bachelor's degree in Business, Marketing/Advertising, Communications or a related field Strong organization and communication skills While performing the duties of this job, the employee is frequently required to stand, walk, sit, use hands to finger, handle, or feel, talk, hear and concentrate. Specific vision abilities required by this job include close vision, distance vision, depth perception, and ability to adjust focus. This job requires the ability to perform duties contained in the job description for this position, including, but not limited to, the above requirements. Reasonable accommodation will be made for otherwise qualified applicants as needed to enable them to fulfill these requirements. We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law. PM21 #LI-Hybrid
    $26k-35k yearly est. Auto-Apply 25d ago
  • Experienced Bosnian (Republika Srpska) Translators, Content Writers and Editors (Casino & Betting)

    Language Bear

    Digital marketing specialist job in Canton, MI

    Language Bear is an international content creation company. The team consists of 1000+ native speakers, working mostly remotely and fluent in 100+ languages. Our expert writers create engaging texts that are SEO-friendly and specifically tailored to the needs of the client. We have extensive amount of experience in various topics, and successfully completed projects for Travel&Leisure, Sports, Cosmetics, Fashion, Gambling&Casino, Auto, Retail and many other industries. For several upcoming, high-scale projects, we are looking to hire remotely, experienced Native Bosnian (Republika Srpska) Translators, Writers and Editors for Casino & Betting Projects What will you do? Your task includes translating, editing or writing content for casino - related texts. The role of the editor is to check the task briefing (when we refer to writing tasks) and focus on making the text readable by assessing clarity, style, and citations as well as eliminating errors and mistakes in grammar, punctuation, spelling, and formatting. When it comes to translation tasks, we expect the editor to compare the translated text with the source file and double-check the quality of the translated content. You will be in touch with a project manager who will provide guidelines and support through the process. Main Requirements: - Native Bosnian (from Republika Srpska region ) speaker; - Experience in the Gambling industry - related texts with work samples is essential. - Flawless writing skills with zero tolerance for mistakes or sloppy quality; - Ability to commit and strictly follow deadlines as they are crucial for all projects; - Work in structured and methodical way and be able to follow instructions; - Easy-going, positive and highly-responsible character; What we offer? - Be part of a virtual superstar team; - Flexible working hours and an option to work from everywhere; - Payment per word; - Daily guidance and support for any questions related to the texts; - Option for more projects and stable weekly flow of work for top performers; - Option to create unique content for big brands Interested? Please send CV in English and samples of your work in this niche. *When applying for this position, you officially declare that you voluntarily give us a permission to store and use your personal data for the purpose of the hiring process. Your personal data will be stored and used in accordance with the requirements of the EU laws and GDPR. You have the right to withdraw this permission at any point along the hiring process. Please note that only shortlisted candidates who fit the specific requirements will be contacted. Native Language: Bosnian, Latin (Bosnia and Herzegovina) (bs-BA)
    $43k-64k yearly est. 60d+ ago
  • Marketing Assistants

    Textbook Painting

    Digital marketing specialist job in Bowling Green, OH

    Textbook Painting is The Student Development Company, LLC. Founded in 2006, by Michael Murray and David Marker, to give students hands-on work experience while providing local homeowners a necessary service. While students at Miami University in Oxford, OH, David and Michael ran painting businesses during the summer to help pay for tuition and textbooks. They realized that they were able to offer affordable prices to homeowners while delivering superior quality by only using top quality products and hiring other clean cut, ambitious students who took a lot of pride in their work and aimed to please. Today, Textbook Painting operates throughout Ohio and Indiana and continues to grow because of the hard-work and determination of our small full-time staff and the over 100 students we hire each summer. Our headquarters is open year round and is located in Lakewood, OH just outside of Cleveland. We specialize in exterior painting but we also do interior painting in the Cleveland area during the Fall and Winter. We take a lot of pride in every project and we work hard to maintain our good name in the community. Job Description Textbook Painting provides local college and high school students with the opportunity to enhance communication skills and use network ability to earn part time income around their own schedules. As a Marketing Assistant you will work directly with the local Branch Manager to reach out to specific communities about services we offer. Marketing Assistants have the opportunity to earn above average earnings based on their work ethic and drive. Main Responsibilities: • Work at least 5-10 hours a week. Mainly weekday evenings and weekends. • Work will include cold calling (door to door advertising) and passing out flyers in target neighborhoods throughout community. Can also generate leads through family/friends/people you know in the community and general networking. • Ability to communicate with customers in a positive manner and deliver a quick question about the services we offer. • Ability to see and understand Homeowners potential needs. Showcase the services Textbook Painting offers. • Must have a strong work ethic and ability to get convert one homeowner into a lead every hour and a half. • Ability to schedule estimates on the spot if you have BM calendar. • Must quickly deal with small doses of rejection and move on to the next opportunity. • Give BM a two week notice of availability. • Do your best and most efficient work at all times. While on the clock, you are expected to be working. • No cell phone usage outside of entering leads and communicating with BM while representing the company within the target neighborhoods. • Most importantly, do everything with a high level of professionalism at all times. Qualifications None needed. Additional Information All your information will be kept confidential according to EEO guidelines.
    $28k-44k yearly est. 2d ago
  • Marketing / Communications / Media / PR Intern

    Lazar Spinal Care

    Digital marketing specialist job in Ann Arbor, MI

    We are seeking a highly motivated and creative individual to join our team as a Marketing / Communications / Media / PR Intern. In this role, you will have the opportunity to gain hands-on experience in various aspects of marketing, communications, media, and public relations. Key Responsibilities: - Assist in the development and implementation of marketing campaigns to promote our products, services, and brand - Assist in growing listenership and producing Dr. Lazar's radio show and podcast - Create engaging content for social media platforms, blog posts, press releases, and other marketing materials - Assist in managing and updating our company website, including writing and editing website content - Support the public relations efforts of our company by building and maintaining relationships with media outlets and influencers - Monitor and track the success of marketing campaigns, analyzing data and making recommendations for improvement - Collaborate with team members on various projects and initiatives to support overall business goals Qualifications: - Currently enrolled in a Bachelor's degree program in Marketing, Communications, Journalism, or related field - Strong written and verbal communication skills - Proficiency in using Google Workplace, Microsoft Office Suite, HubSpot CRM, and Adobe Creative Suite - Experience with social media platforms such as Facebook, Twitter, Instagram, Tik Tok, and LinkedIn - Passionate about high-touch healthcare messaging - Ability to work independently and as part of a team - Creative thinking and problem-solving skills - Strong attention to detail and organizational skills This internship offers valuable hands-on experience in the marketing, communications, media, and public relations fields. If you are a proactive and enthusiastic individual looking to kickstart your career in these areas, we encourage you to apply. JOB CODE: 1000006
    $22k-31k yearly est. 60d+ ago
  • Marketing Associate/Intern

    Rollingedge Strategy Partners

    Digital marketing specialist job in Livonia, MI

    Marketing associate needed for a Michigan based Corporate Strategy Firm. This person will be responsible for ensuring achievement of revenue objectives for the assigned branding and service model. Revenue is to be generated from a variety of Sales and Marketing duties, including researching and pursuing new referral sources and enhancing and maintaining relationships with existing referral sources. This position is also responsible for reporting results in moving relationships forward to Manager on a weekly basis, discussing successes and opportunities,and demonstrating documented progress and inquiry production in Sales\/Marketing\/Networking areas. Related business or sales experience (consultative sales a plus) is preferred but not required. Will train if needed. Must possess a valid driver's license. Must be organized, creative and target oriented. "}}],"is Mobile":false,"iframe":"true","job Type":"Any","apply Name":"Apply Now","zsoid":"635827680","FontFamily":"Verdana, Geneva, sans\-serif","job OtherDetails":[{"field Label":"Industry","uitype":2,"value":"Business Management"},{"field Label":"Work Experience","uitype":2,"value":"0\-1 year"},{"field Label":"City","uitype":1,"value":"Livonia"},{"field Label":"State\/Province","uitype":1,"value":"Michigan"},{"field Label":"Zip\/Postal Code","uitype":1,"value":"48150"}],"header Name":"Marketing Associate\/Intern","widget Id":"**********00072311","is JobBoard":"false","user Id":"**********00128003","attach Arr":[],"custom Template":"3","is CandidateLoginEnabled":false,"job Id":"**********00202065","FontSize":"12","location":"Livonia","embedsource":"CareerSite","indeed CallBackUrl":"https:\/\/recruit.zoho.com\/recruit\/JBApplyAuth.do","logo Id":"t2f804c7**********e8eafdb9b672b0e1ebd"}
    $22k-31k yearly est. 60d+ ago
  • Engineering Specialist Final Assembly

    Ford Global

    Digital marketing specialist job in Wayne, MI

    We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we're all a part of something bigger than ourselves. What will you make today? As part of our Manufacturing team, you'll help build the world-class, state-of-the-art smart vehicles we're known for. In our plants around the world, we're constantly developing new technologies and processes to further increase our efficiency. You'll get the satisfaction of making great products people use and love. You'll have... Bachelor's degree in Engineering 3+ Years of experience in industrial engineering in a manufacturing plant environment Even better, you may have... Bachelor's Degree in Industrial Engineering 3+ Years of experience in industrial engineering in an automotive manufacturing environment MODAPTS Certification GSPAS knowledge AutoCAD knowledge Lean Manufacturing experience Proven problem-solving ability Six Sigma Green Belt certified Previous production supervision You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply! As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all the above? No matter what you choose, we offer a work life that works for you, including: Immediate medical, dental, and prescription drug coverage Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up childcare and more Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more Vehicle discount program for employees and family members, and management leases Tuition assistance Established and active employee resource groups Paid time off for individual and team community service A generous schedule of paid holidays, including the week between Christmas and New Year's Day Paid time off and the option to purchase additional vacation time. For more information on salary and benefits, click here: ********************************** This position is a range of salary grades 6, 7 and 8. Visa sponsorship is not available for this position. Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call **************. #LI-Onsite #LI-BS2 In this position... You will provide vital expertise in support of our manufacturing process engineering activities. We're looking to you to help us optimize our efforts in safety, quality and productivity. This involves applying engineering principles and analytical techniques to advance continuous improvement of manufacturing processes and products. What you'll do... Drive development and/or installation of direct and indirect labor standards and methods. Track labor, efficient manpower utilization and line balancing Conduct Job Ergonomics evaluations Analyze problem process constraints and conduct equipment cycle time analysis Recommend most efficient distribution of manpower and review daily employee manpower, analyze plant methods and standards Prepare or direct the preparation of cost estimates of new or revised methods and standards Review proposed changes in plant layout, processes, material handling, routing, etc. Analyze production and non-production operations to determine those requiring study and develop new or improved methods and standards Conduct time and motion/MODAPTS studies and review employee proposals and suggestions Develop cycle line layouts for current and future models using ACAD. Lead job methodization and process allocations Coordinate engineering changes and planning. Conduct value stream mapping and process audits Develop cost-saving project proposals and write projects as required Interface with Production Supervision and the UAW to settle job disputes Assist production in planning labor allocations for mix and line speed changes
    $73k-118k yearly est. Auto-Apply 37d ago
  • SWAT Product Flow Specialist

    Best Buy 4.6company rating

    Digital marketing specialist job in Novi, MI

    A Best Buy SWAT Product Flow Specialist ensures inventory integrity in the store through a variety of inventory adjustments and data collection tools. The SWAT Product Flow Specialist consistently and accurately completes and communicates stock count. They identify, determine and communicate high shrink categories. After identifying the root cause of replenishment issues, they follow up with leadership until the problem is resolved. Job responsibilities include: * Executing the inventory integrity process from end to end * completing inventory daily tasks as assigned * communicating and coaching store employees and leadership on the importance of inventory integrity and any process gaps that were identified * Other duties as assigned. Basic Qualifications * Ability to work successfully as part of a team * Ability to work a flexible schedule inclusive of holidays, nights and weekends * Ability to lift or maneuver 50-100 pounds, with or without accommodations Preferred Qualifications * 3 months experience in retail, customer service or related fields Best Buy is an equal opportunity employer. Application deadline: Minimum of 5 days from the posting date. You can find that date above the job title at the top of the page. Auto Req. ID1013623BR Location Number 000417 Novi MI Store Address 21051 Haggerty Rd High Point Shopping Ce$15 - $19.22 /hr Pay Range $15 - $19.22 /hr
    $15-19.2 hourly 1d ago
  • Marketing Specialist

    University of Toledo 4.0company rating

    Digital marketing specialist job in Toledo, OH

    Title: Marketing Specialist Department Org: Auxiliary Administration - 111880 Employee Classification: U1 - Unclassified PSA FT Bargaining Unit: Professional Staff Association Shift: 1 Start Time: 8:15 am End Time: 5:00 pm Posted Salary: Starting at $49,900 Float: False Rotate: False On Call: False Travel: False Weekend/Holiday: False Job Description: This marketing specialist is central to the University's ability to protect its brand and reputation to internal and external stakeholders. The position impacts the University's ability to attract and retain students; promote the institution's successful outcomes and philanthropic efforts and contribute to ongoing efforts to stakeholders in programs that support student, faculty and staff satisfaction. Minimum Qualifications: Education/experience: * Bachelor's degree required - May accept five-seven (5-7) years applicable experience in lieu of higher education. * Prefer minimum of four years of marketing and/or project management experience * Excellent computer skills in Microsoft Office -- strong Excel, Power Point and Word skills and experience required. Communication and other skills: * Excellent written (including editing) and oral communication skills * Knowledge of or ability to learn and adhere to AP Style guidelines * Self-motivated with the ability to follow directions while working independently * High proficiency in project management, attention to detail, prioritization of work and organizational skills required. * Ability to build relationships and develop trust with stakeholders * Ability to contribute to team projects * A high degree of professionalism and strong work ethic coupled with a sense of responsibility and integrity required. * Ability to work under minimal supervision, tight time constraints, and periodic high-volume circumstances. * Willingness and ability to take direction from various sources required. * Must be flexible and available outside of normal business hours. May be required to respond to urgent matters at all times of the day and/or on scheduled days off. Preferred Qualifications: Conditions of Employment: To promote the highest levels of health and well-being, the University of Toledo campuses are tobacco-free. Pre-employment health screening requirements for the University of Toledo Health Science Campus Medical Center will include drug and other required health screenings for the position. Equal Employment Opportunity Statement: The University of Toledo is an equal opportunity employer. The University of Toledo does not discriminate in employment, educational programs, or activities on the basis of race, color, religion, sex, age, ancestry, national origin, sexual orientation, gender identity and expression, military or veteran status, disability, familial status, or political affiliation. The University is dedicated to attracting and retaining the best and brightest talent and fostering a culture of respect. The University of Toledo provides reasonable accommodation to individuals with disabilities. If you require accommodation to complete this application, or for testing or interviewing, please contact HR Compliance at ************************ or ************ between the hours of 8:30 a.m. and 5 p.m. or apply online for an accommodation request. Computer access is available at most public libraries and at the Office of Human Resources located in the Center for Administrative Support on the UToledo Main Campus. Advertised: 26 Nov 2025 Eastern Standard Time Applications close:
    $49.9k yearly 56d ago
  • Marketing Coordinator - Go To Market

    Plante Moran 4.7company rating

    Digital marketing specialist job in Ann Arbor, MI

    Count on us. Our "we-care" culture is more than just a motto; it's a promise. From day one, we prioritize your growth, well-being, and success. You can count on us to support your career journey and help you achieve your professional goals. Join us. Working on the Go to Market team is a great way to experience the alignment of marketing strategy, demand generation and marketing technologies. Serving as a member of our team, the Marketing Coordinator will execute campaign, content and event strategies across industry and service line verticals. In this highly collaborative role, you will be the point of contact for assigned campaigns and marketing programs, initiating the creation of content, event execution and activation, working with our cross-functional marketing team, internal stakeholders, and external partners to launch a variety of experiential, content, and digital tactics. Your role. Your work will include, but not be limited to: Partner with fellow marketing team members, internal creative studio, channel owners, internal stakeholders, and other firm groups to execute assigned programs. Responsible for coordination and facilitation of task execution utilizing a variety of marketing technologies and project management tools. Aids in coordinating, planning and implementation around assigned events and sponsorship projects from initiation to reporting. Maintains relationships with external partners/associations, acting as a point of contact for assigned practice areas. Negotiates sponsorship benefits, coordinates the activation and renewal of sponsorship programs, and key deliverables. Event and sponsorship execution may be up to 50% of responsibilities. Creates and edits content for marketing campaigns. Includes writing or editing promotional copy (ads, social, e-mail) as well as image selection. Supports the implementation of multi-channel campaigns designed to engage and nurture audiences and drive demand in support of practice area/firm goals. Tracks success of marketing campaigns and makes recommendations for improving results in future campaigns. Facilitates the distribution of digital communications, including setting up campaigns and marketing lists in CRM and Marketo, securing approval of content and design from marketing team and relevant practice staff. Maintains expert level of knowledge in CRM and capable of training practice staff in appropriate use of systems to support practice development efforts. Supports data analysis and reporting around campaigns, webinars, events, and marketing initiatives. Traffics workflows for marketing collateral and communications. Oversees edits, requested changes, and approvals. The qualifications. Bachelor's Degree in Marketing, Journalism, Communications, Business Administration or other related subject area. Requires at least 1 year of experience in marketing, inclusive of internships and/or volunteer positions while earning degree. Excellent attention to detail. A team player and collaborator. Working knowledge of common software applications and digital tools. For example, Microsoft Office, Teams, variety of ON24 platforms, Marketo, and Microsoft Dynamics Excellent time management and organizational skills, with the ability to multitask multiple projects/tasks and re-prioritize as needed. Experience with CRM and marketing automation software a plus. Limited travel is required with this position. What makes us different? On the surface, we're one of the nation's largest audit, tax, consulting, and wealth management firms. But dig a little deeper, and you'll see what makes us different: we're a relatively jerk-free firm (hey, nobody 's perfect) with a world-class culture, consistent recognition as one of Fortune Magazine's "100 Best Companies to Work For," and an endless array of opportunities.At Plante Moran, diversity, equity and inclusion means that all staff members have equitable and fair opportunities to succeed, in an inclusive environment, with their individual, unique identities. So,what are you waiting for? Apply now. Plante Moran enjoys a "Workplace for Your Day" model which, simply put, means we strive for flexibility and balance while staying true to our principally in-person model. We believe that face-to-face interactions are paramount for individual and collective development, but also encourage individuals to work with their supervisor and team to determine their optimal working environment each day. Plante Moran is committed to a diverse workplace.We strive to create a culture where each person feels accepted and valued. We believe that each person's ultimate potential begins with first acknowledging their inherent dignity. When we can recognize - and celebrate - our many human differences, we're able to create a workplace where all staff feel a sense of belonging and an opportunity to succeed. This allows us to attract and retain the best talent, serve clients through diverse thinking, and better represent and support the various communities in which we live and work.Plante Moran is an Equal Opportunity Employer. Plante Moran maintains a drug-free workplace. Interestedapplicantsmust submit their resume for consideration using our applicant tracking system. Due to the high volume of interest in our positions, only candidates selected for interviews will be contacted. Candidates must be legally authorized to work in the United States without sponsorship, with the exception of qualified candidates who are bilingual in either Japanese and English or Chinese and English. Unsolicited resumes from search firms or employment agencies, or similar, will not be paid a fee and become the property of Plante Moran. The specific statements above are not intended to be all-inclusive. We are pleased to offer eligible staff a robust benefits package. Eligibility and contribution requirements for some of these benefits vary based on the number of hours staff work per week. Highlights include health, dental, vision, disability, and life insurance. In addition to this, eligible staff are able to take advantage of our Flexible Time Off and various pre-determined holidays, as well as a 401(k) plan, flexible benefits plans, business-related travel expense, lodging, and meal reimbursement for business-related use. A pension plan is also available for eligible administrative and paraprofessional staff. A discretionary bonus plan is available for eligible staff. Plante Moran also offers some contingent staff positions the option to elect health insurance in addition to limited paid sick time. The compensation range reflects the base salary we reasonably expect to pay for this position across our offices in the following regions: CO, IL, OH, and MA. Please review theposition description for theapplicable geographic location. Generally, experienced hires are not hired at or near the maximum salary range, as compensation decisions take into account a wide variety of factors, including but not limited to: responsibilities, education, experience, knowledge, skills, and geography. For early career roles, including campus hires, we offer standardized, market-based starting salaries among individuals within the same hiring group. This approach ensures fairness and reflects current industry benchmarks for entry-level talent. Under Colorado's Job Application Fairness Act, you have the right to redact, from any documents that you submit in connection with your application, information that identifies your age, date of birth, or dates of attendance at or graduation from an educational institution. Should you wish to exercise your right to redact such information, please redact it prior to submitting documentation. The compensation range for this role in CO, IL, OH, and MA is: $21.95-$30.00
    $51k-64k yearly est. 2d ago
  • Digital Marketing Strategist

    Hanson Inc. 4.3company rating

    Digital marketing specialist job in Toledo, OH

    Hanson is seeking a data-driven strategist to join our team as a Digital Marketing Strategist. This role bridges the gap between marketing strategy, analytics and technology to help ensure our clients' websites and digital tools perform at their highest potential. You'll work closely with cross-functional teams to optimize digital experiences, drive measurable growth and ensure our clients' marketing ecosystems are fully aligned with business goals. The ideal candidate has deep expertise in marketing, as well as assessing performance through analytics tools like Google Analytics and strong working knowledge of SEO, CRM/marketing automation systems (such as HubSpot or Salesforce), data-visualization/BI tools (like Power BI or Looker Studio), and an understanding of MarTech infrastructure (tag management, A/B testing platforms, CMS integrations) to help turn insight into action across our clients' digital ecosystems. Responsibilities and Expectations Marketing and Content Strategy & Planning Collaborate with account and project management teams, and directly with clients to uncover marketing objectives and success measures overall and at the project level Develop, direct, and execute performance-driven marketing and content strategies across digital channels Collaborate with creative and development teams to align messaging and execution with strategic goals Collaborate with media partner to translate client and audience strategies, into media strategies Analytics & Performance Optimization Analyze campaign and website performance using tools like Google Analytics, Looker Studio, Power BI and others Translate data into actionable insights and recommendations to improve conversion rates, engagement and ROI Collaborate with teams to direct the creation of dashboards and reporting frameworks for internal and client-facing use MarTech & Data Integration Lead marketing strategies, guide recommendations and collaborate with teams to optimize marketing technology stacks (CRM, CDP, CMS, automation platforms) Partner with teams to ensure seamless data flow between platforms to support personalization, segmentation and attribution Evaluate and recommend new tools and technologies to enhance performance Website & Conversion Strategy Lead recommendations and partner with UX, design, and development teams to analyze, define and improve site architecture, speed, and user experience Lead efforts to assess current website and SEO/GEO performance in order to guide improvements and ongoing optimization strategies and tactics Lead A/B testing and CRO initiatives to maximize site effectiveness Client & Stakeholder Engagement Present strategic recommendations and performance reports to clients and internal stakeholders Serve as a trusted advisor on marketing technology and analytics best practices Core Functional Skills Strong marketing and digital acumen and demonstrated experience in website optimization Advanced proficiency with digital analytics platforms, including Google Analytics 4; including analysis beyond standard reports through custom explorations, user pathing, funnel analysis, and segmentation. Able to translate behavioral and audience context into actionable insights on user intent Strong understanding and capability in planning and directing the creation of dashboards and data visualizations in tools such as LookerStudio, PowerBI, Tableau, or similar in partnership with Hanson teams responsible for creation and implementation Understanding of media strategy and placement in order to collaborate on media strategies with partners. Hands-on experience with CRM, CDP and marketing automation systems, including HubSpot, Salesforce or comparable platforms Working knowledge of tag management systems, especially Google Tag Manager (event tracking, custom tags) Solid understanding of website performance metrics, SEO and GEO/AEO, user behavior patterns, and attribution modeling Familiarity with marketing data pipelines and integrations across CMS, CRM, analytics, and advertising platforms Ability to analyze multi-channel marketing performance, including paid media, email, organic, and on-site behavior Experience collaborating closely with UX, design and development teams to shape digital experiences and requirements Comfort working with spreadsheets, data exports and large datasets (Excel, Sheets) Strong understanding of modern marketing technology stacks, including CMS platforms (WordPress, Webflow, enterprise-level traditional and headless CMS options) Experience presenting insights and recommendations to stakeholders in a clear, compelling and data-backed manner Knowledge of privacy, consent and data governance considerations, especially related to analytics and tracking IDEAL EXPERIENCE & QUALIFICATIONS 5+ years of experience in digital marketing, analytics or marketing strategy (agency experience preferred) Proficiency with analytics tools is a must Experience with CRM or marketing automation platforms is a must Demonstrated ability to turn data into insights and actionable recommendations for internal partners and for clients Demonstrated eagerness to evaluate and adopt emerging tools and technologies (including AI-driven solutions) to improve digital performance and client outcomes Comfort with ambiguity and confidence navigating evolving client needs and project priorities INTANGIBLES/CULTURAL FIT Qualities we look for include empathy, flexibility, direct communication, initiative and accountability. Check the ego at the door. In our experience, there isn't a single “style” that works. We'll need you to be a diplomat, strategist, psychologist, salesperson, coach, and mentor to our clients and our internal team. We value intellectual curiosity and promote it wherever possible. Tell us how you like to learn and grow yourself as it relates to the world of marketing, technology and creative. WHAT WE OFFER (for full-time employment) Hybrid work environment (primarily remote with in-office collaboration on Tuesdays; candidates must live within ~50 miles of Toledo, OH and be able to attend occasional team/client meetings) Competitive salary Medical, dental and vision coverage Life insurance Short-term and long-term disability insurance Paid holidays, including paid time off between Christmas Eve and New Year's Day Paid birthday day off 401(k) with employer match Flexible Spending Account (FSA) and Health Reimbursement Arrangement (HRA) We are currently working in a hybrid work-from-home and in-office model, so you'll be collaborating with Hanson teams in person and/or via Microsoft Teams, Slack and email. #ZR
    $47k-66k yearly est. 33d ago
  • Direct Marketing Internship

    AAA Life Insurance Company 4.5company rating

    Digital marketing specialist job in Livonia, MI

    Responsibilities Projects/Responsibilities: Collaboratively engaging with multiple areas of the organization to improve the back end processing of direct mail campaigns Contribute to weekly knowledge base meetings and other direct mail meetings Improve operational efficiencies through processes and automation Create direct mail dashboards Assist in analyzing direct mail data and identifying opportunities for improvement Assist in campaign tracking Compile and analyze marketing data to identify areas for improvement Research new partners, new marketing tactics, trends and/or opportunities for growth Research competitors' marketing strategies to identify new opportunities or garner insights to improve campaign performance Identify opportunities for integrated marketing campaigns between direct mail and digital Proactively seek out new opportunities to increase sales, reduce costs, and improve internal processes. Develop automated, easy to understand reports and ad hoc analyses that effectively answer questions, identify patterns and highlight opportunities for improvement or action. Assist in validation of technical deliverables for completeness, accuracy and quality. Proactively work with all roles on the project team to provide support as needed to ensure overall quality and success of initiatives Assist in validation of technical deliverables for completeness, accuracy and quality. Qualifications Minimum Qualifications: Currently pursuing a bachelor's or master's degree in a related field such as Marketing, Advertising, Marketing Analytics, or similar field of study, minimum GPA of 3.2. Excellent written and verbal communication skills. Strong organizational, problem-solving, and analytical skills. Versatility, flexibility, and willingness to adapt to changing priorities. Ability to exercise independent judgment and demonstrate leadership skills. Proficiency in Microsoft PowerPoint, Word, and Excel. Proven ability to manage multiple projects and meet deadlines. Strong interpersonal skills for effective collaboration and stakeholder engagement. While performing the duties of this job, the employee is frequently required to stand, walk, sit, use hands to finger, handle, or feel, talk, hear and concentrate. Specific vision abilities required by this job include close vision, distance vision, depth perception, and ability to adjust focus. This job requires the ability to perform duties contained in the job description for this position, including, but not limited to, the above requirements. Reasonable accommodation will be made for otherwise qualified applicants as needed to enable them to fulfill these requirements. We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law. PM21 #LI-Hybrid
    $26k-35k yearly est. Auto-Apply 25d ago

Learn more about digital marketing specialist jobs

How much does a digital marketing specialist earn in Adrian, MI?

The average digital marketing specialist in Adrian, MI earns between $39,000 and $76,000 annually. This compares to the national average digital marketing specialist range of $44,000 to $81,000.

Average digital marketing specialist salary in Adrian, MI

$54,000
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