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The differences between direct marketing coordinators and digital marketing consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a direct marketing coordinator and a digital marketing consultant. Additionally, a direct marketing coordinator has an average salary of $84,613, which is higher than the $71,064 average annual salary of a digital marketing consultant.
The top three skills for a direct marketing coordinator include marketing campaigns, e-mail campaigns and customer data. The most important skills for a digital marketing consultant are digital marketing, social media marketing, and CRM.
| Direct Marketing Coordinator | Digital Marketing Consultant | |
| Yearly salary | $84,613 | $71,064 |
| Hourly rate | $40.68 | $34.17 |
| Growth rate | 19% | 19% |
| Number of jobs | 105,841 | 99,520 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 76% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Direct marketing coordinators and digital marketing consultants have different pay scales, as shown below.
| Direct Marketing Coordinator | Digital Marketing Consultant | |
| Average salary | $84,613 | $71,064 |
| Salary range | Between $52,000 And $137,000 | Between $49,000 And $101,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | New Jersey |
| Best paying company | - | Booz Allen Hamilton |
| Best paying industry | - | Manufacturing |
There are a few differences between a direct marketing coordinator and a digital marketing consultant in terms of educational background:
| Direct Marketing Coordinator | Digital Marketing Consultant | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 76% |
| Most common major | Business | Marketing |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between direct marketing coordinators' and digital marketing consultants' demographics:
| Direct Marketing Coordinator | Digital Marketing Consultant | |
| Average age | 37 | 37 |
| Gender ratio | Male, 27.8% Female, 72.2% | Male, 58.0% Female, 42.0% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.2% Asian, 10.3% White, 67.2% American Indian and Alaska Native, 0.1% | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 10.2% White, 67.3% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |