Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between directors of digital strategy and directors of strategy can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of digital strategy and a director of strategy. Additionally, a director of strategy has an average salary of $145,870, which is higher than the $122,877 average annual salary of a director of digital strategy.
The top three skills for a director of digital strategy include digital marketing, digital transformation and digital strategy. The most important skills for a director of strategy are analytics, healthcare, and project management.
| Director Of Digital Strategy | Director Of Strategy | |
| Yearly salary | $122,877 | $145,870 |
| Hourly rate | $59.08 | $70.13 |
| Growth rate | 10% | 10% |
| Number of jobs | 58,971 | 65,254 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 68% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A digital strategy director is responsible for generating creative ideas and concepts for boosting the company's and clients' brand image across various digital media platforms. Digital strategy directors develop marketing techniques to reach the target audience by analyzing the current industry trends and design engaging content according to business requirements and budget limitations. They also identify other business opportunities and services that would help the company to increase revenues and profitability. A digital strategy director creates progress update reports and analyzes sales performance upon the implementation of digital strategies to adjust and improve plans as needed.
A director of the strategy works together with senior managers in a company to determine where the company is going and how it will get there. This role is frequently found in big companies. The director of the strategy directly reports to senior management and can also be a valuable member of the management lineup. The director often works with a small team consisting of analysts and support staff. The director of the strategy is also responsible for getting and assessing information about the industry and current market trends, competitors, and possible business opportunities.
Directors of digital strategy and directors of strategy have different pay scales, as shown below.
| Director Of Digital Strategy | Director Of Strategy | |
| Average salary | $122,877 | $145,870 |
| Salary range | Between $86,000 And $173,000 | Between $107,000 And $198,000 |
| Highest paying City | Belmont, CA | San Francisco, CA |
| Highest paying state | New York | California |
| Best paying company | Ernst & Young | McKinsey & Company Inc |
| Best paying industry | Health Care | Media |
There are a few differences between a director of digital strategy and a director of strategy in terms of educational background:
| Director Of Digital Strategy | Director Of Strategy | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 68% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between directors of digital strategy' and directors of strategy' demographics:
| Director Of Digital Strategy | Director Of Strategy | |
| Average age | 39 | 39 |
| Gender ratio | Male, 66.9% Female, 33.1% | Male, 66.2% Female, 33.8% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |