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Director of new product development vs product lead

The differences between directors of new product development and product leads can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of new product development and a product lead. Additionally, a director of new product development has an average salary of $139,162, which is higher than the $118,828 average annual salary of a product lead.

The top three skills for a director of new product development include product development, R and business development. The most important skills for a product lead are product management, project management, and architecture.

Director of new product development vs product lead overview

Director Of New Product DevelopmentProduct Lead
Yearly salary$139,162$118,828
Hourly rate$66.90$57.13
Growth rate10%10%
Number of jobs185,36995,557
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 66%
Average age3939
Years of experience1010

What does a director of new product development do?

A director of new product development spearheads and oversees a company's product development operations, from planning to production. They primarily take the lead in conducting research and analyses, coordinating engineers and other experts, evaluating product development plans and guidelines, and liaising with internal and external parties. They also have the authority to approve projects, make significant decisions, negotiate contracts, select concepts, and monitor all procedures, implementing solutions and strategies to optimize operations. Moreover, a director of new product development empowers employees while enforcing company standards and policies.

What does a product lead do?

A product lead is responsible for monitoring the development of new products and services of an organization, starting from brand conceptualization to official market release and distribution. Product leads identify effective product management by conducting data analysis and evaluating market statistics of customer demands. They coordinate with the clients on their specifications and requirements, including the budget limit and timely deliverables. A product lead manages the brand promotion on media platforms, creating content that adheres to the target audience.

Director of new product development vs product lead salary

Directors of new product development and product leads have different pay scales, as shown below.

Director Of New Product DevelopmentProduct Lead
Average salary$139,162$118,828
Salary rangeBetween $94,000 And $204,000Between $86,000 And $163,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateRhode IslandCalifornia
Best paying companyDoorDashAirbnb
Best paying industryMediaHospitality

Differences between director of new product development and product lead education

There are a few differences between a director of new product development and a product lead in terms of educational background:

Director Of New Product DevelopmentProduct Lead
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Director of new product development vs product lead demographics

Here are the differences between directors of new product development' and product leads' demographics:

Director Of New Product DevelopmentProduct Lead
Average age3939
Gender ratioMale, 77.1% Female, 22.9%Male, 71.1% Female, 28.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between director of new product development and product lead duties and responsibilities

Director of new product development example responsibilities.

  • Manage the design development process from designer sketch handover to bulk production delivery.
  • Review estimated demand levels and spearhead logistics operations to prevent shortage or excess liabilities due to limitations of supplier capacities.
  • Engage with new strategic sales partners and OEM partnerships, while growing partner revenue production by improving abilities and production.
  • Manage implementation teams on new system installations and retrofit projects.

Product lead example responsibilities.

  • Manage multiple teams of designers, information architects, and UI developers across various projects for desktop, mobile and tablets.
  • Design, manage, and implement internationalization QA process for radiology software in the European office.
  • Manage horizontal UX prototyping resource needs, implementing effective collaborative expectations and cross-product timeline allocation strategies.
  • Lead UX designer for multiple scrum teams.
  • Develop the first versions of cloud base web services APIs to integrate enterprise applications as well as 3rd party applications.
  • Used a combination of extreme programming, scrum, traditional waterfall processes to establish a multi-location, engineering and support operation.
  • Show more

Director of new product development vs product lead skills

Common director of new product development skills
  • Product Development, 23%
  • R, 10%
  • Business Development, 8%
  • Project Management, 7%
  • Market Research, 7%
  • Medical Devices, 4%
Common product lead skills
  • Product Management, 9%
  • Project Management, 6%
  • Architecture, 5%
  • Digital Marketing, 5%
  • Lifecycle Management, 4%
  • Cloud, 4%

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