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The differences between directors of technical sales and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director of technical sales and a director of sales and marketing. Additionally, a director of sales and marketing has an average salary of $117,348, which is higher than the $96,380 average annual salary of a director of technical sales.
The top three skills for a director of technical sales include CRM, cloud and sales process. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.
| Director Of Technical Sales | Director Of Sales And Marketing | |
| Yearly salary | $96,380 | $117,348 |
| Hourly rate | $46.34 | $56.42 |
| Growth rate | 5% | 5% |
| Number of jobs | 161,516 | 132,459 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 64% | Bachelor's Degree, 75% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A director of technical sales oversees and directs an organization's sales operations, aiming for profit growth and optimal services. Their duties usually entail setting goals and product roadmaps, establishing sales strategies, developing sales programs and marketing projects, and conducting research to find business and client opportunities. They may also participate in securing deals with key clients and business partners, developing sales forecasts, and recruiting employees. Moreover, as a director of technical sales, it is essential to lead and empower staff to reach goals while implementing company standards and policies.
A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.
Directors of technical sales and directors of sales and marketing have different pay scales, as shown below.
| Director Of Technical Sales | Director Of Sales And Marketing | |
| Average salary | $96,380 | $117,348 |
| Salary range | Between $64,000 And $143,000 | Between $73,000 And $188,000 |
| Highest paying City | San Francisco, CA | Urban Honolulu, HI |
| Highest paying state | California | Hawaii |
| Best paying company | The Wonderful Company | Quidel |
| Best paying industry | Technology | Manufacturing |
There are a few differences between a director of technical sales and a director of sales and marketing in terms of educational background:
| Director Of Technical Sales | Director Of Sales And Marketing | |
| Most common degree | Bachelor's Degree, 64% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between directors of technical sales' and directors of sales and marketing' demographics:
| Director Of Technical Sales | Director Of Sales And Marketing | |
| Average age | 46 | 46 |
| Gender ratio | Male, 86.5% Female, 13.5% | Male, 62.1% Female, 37.9% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |