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Director of technical sales vs director of sales

The differences between directors of technical sales and directors of sales can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director of technical sales and a director of sales. Additionally, a director of sales has an average salary of $111,068, which is higher than the $96,380 average annual salary of a director of technical sales.

The top three skills for a director of technical sales include CRM, cloud and sales process. The most important skills for a director of sales are sales process, customer service, and customer satisfaction.

Director of technical sales vs director of sales overview

Director Of Technical SalesDirector Of Sales
Yearly salary$96,380$111,068
Hourly rate$46.34$53.40
Growth rate5%5%
Number of jobs161,51691,891
Job satisfaction--
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 77%
Average age4646
Years of experience88

What does a director of technical sales do?

A director of technical sales oversees and directs an organization's sales operations, aiming for profit growth and optimal services. Their duties usually entail setting goals and product roadmaps, establishing sales strategies, developing sales programs and marketing projects, and conducting research to find business and client opportunities. They may also participate in securing deals with key clients and business partners, developing sales forecasts, and recruiting employees. Moreover, as a director of technical sales, it is essential to lead and empower staff to reach goals while implementing company standards and policies.

What does a director of sales do?

A sales director is responsible for managing the sales operation of the team, ensuring that members comply with the sales strategies and procedures in meeting sales goals. Sales directors' duties include maintaining consistency of sales targets, providing reports and important updates for sales improvement, managing customers' inquiries and resolving complaints, launching new services to expand product offers, researching the current market trends, and improving sales plans. A sales director must have excellent leadership and decision-making skills to support and acknowledge the team's best efforts.

Director of technical sales vs director of sales salary

Directors of technical sales and directors of sales have different pay scales, as shown below.

Director Of Technical SalesDirector Of Sales
Average salary$96,380$111,068
Salary rangeBetween $64,000 And $143,000Between $73,000 And $168,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaNew York
Best paying companyThe Wonderful CompanyMayo Clinic
Best paying industryTechnologyFinance

Differences between director of technical sales and director of sales education

There are a few differences between a director of technical sales and a director of sales in terms of educational background:

Director Of Technical SalesDirector Of Sales
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Director of technical sales vs director of sales demographics

Here are the differences between directors of technical sales' and directors of sales' demographics:

Director Of Technical SalesDirector Of Sales
Average age4646
Gender ratioMale, 86.5% Female, 13.5%Male, 69.4% Female, 30.6%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between director of technical sales and director of sales duties and responsibilities

Director of technical sales example responsibilities.

  • Deploy and manage team to efficient use of CRM and customer support platforms.
  • Gather customer requirements, plan and manage technical trials with service providers to demonstrate end-to-end VoIP and data services.
  • Manage during periods of dynamic challenge and change relative to start-up, turnaround and revitalization situations.
  • Utilize AWS EC2 instances to deliver training in the cloud for clients and partners internationally.
  • Develop internal scorecard to help prioritize projects base on alignment with corporate goals, ROI and TCO.
  • Determine specifications for all integration with Linux, Java, Ajax, and Jscript work to be perform.
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Director of sales example responsibilities.

  • Lead the OEM business transformation.
  • Manage projects & action items for EVP.
  • Manage during periods of dynamic challenge and change relative to start-up, turnaround and revitalization situations.
  • Manage relationships with toll manufacturers and logistics providers to exceed cost reduction and inventory turn targets.
  • Cultivate and manage business relationships with wholesale distributors creating positive impact for newsstand product sell at retail.
  • Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
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Director of technical sales vs director of sales skills

Common director of technical sales skills
  • CRM, 13%
  • Cloud, 10%
  • Sales Process, 5%
  • Enterprise Sales, 5%
  • Business Development, 5%
  • Account Management, 4%
Common director of sales skills
  • Sales Process, 7%
  • Customer Service, 7%
  • Customer Satisfaction, 6%
  • Sales Management, 6%
  • Healthcare, 5%
  • CRM, 4%

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