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Director of technical sales vs senior director of marketing

The differences between directors of technical sales and senior directors of marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a director of technical sales, becoming a senior director of marketing takes usually requires 8-10 years. Additionally, a senior director of marketing has an average salary of $159,916, which is higher than the $96,380 average annual salary of a director of technical sales.

The top three skills for a director of technical sales include CRM, cloud and sales process. The most important skills for a senior director of marketing are digital marketing, email marketing, and SR.

Director of technical sales vs senior director of marketing overview

Director Of Technical SalesSenior Director Of Marketing
Yearly salary$96,380$159,916
Hourly rate$46.34$76.88
Growth rate5%10%
Number of jobs161,516106,180
Job satisfaction--
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 75%
Average age4639
Years of experience810

What does a director of technical sales do?

A director of technical sales oversees and directs an organization's sales operations, aiming for profit growth and optimal services. Their duties usually entail setting goals and product roadmaps, establishing sales strategies, developing sales programs and marketing projects, and conducting research to find business and client opportunities. They may also participate in securing deals with key clients and business partners, developing sales forecasts, and recruiting employees. Moreover, as a director of technical sales, it is essential to lead and empower staff to reach goals while implementing company standards and policies.

What does a senior director of marketing do?

A Senior Director of Marketing supervises all marketing operations of the company. They are also responsible for developing objectives and policies for the sales and marketing departments.

Director of technical sales vs senior director of marketing salary

Directors of technical sales and senior directors of marketing have different pay scales, as shown below.

Director Of Technical SalesSenior Director Of Marketing
Average salary$96,380$159,916
Salary rangeBetween $64,000 And $143,000Between $112,000 And $226,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyThe Wonderful CompanyWashington Prime Group
Best paying industryTechnologyMedia

Differences between director of technical sales and senior director of marketing education

There are a few differences between a director of technical sales and a senior director of marketing in terms of educational background:

Director Of Technical SalesSenior Director Of Marketing
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Georgia

Director of technical sales vs senior director of marketing demographics

Here are the differences between directors of technical sales' and senior directors of marketing' demographics:

Director Of Technical SalesSenior Director Of Marketing
Average age4639
Gender ratioMale, 86.5% Female, 13.5%Male, 57.9% Female, 42.1%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage7%10%

Differences between director of technical sales and senior director of marketing duties and responsibilities

Director of technical sales example responsibilities.

  • Deploy and manage team to efficient use of CRM and customer support platforms.
  • Gather customer requirements, plan and manage technical trials with service providers to demonstrate end-to-end VoIP and data services.
  • Manage during periods of dynamic challenge and change relative to start-up, turnaround and revitalization situations.
  • Utilize AWS EC2 instances to deliver training in the cloud for clients and partners internationally.
  • Develop internal scorecard to help prioritize projects base on alignment with corporate goals, ROI and TCO.
  • Determine specifications for all integration with Linux, Java, Ajax, and Jscript work to be perform.
  • Show more

Senior director of marketing example responsibilities.

  • Architect EMEA demand creation/direct response model to manage and measure sales pipeline.
  • Create and lead WW standard deployment of marketing tools for EMEA and APAC.
  • Manage and initiate the development of first marketing department for regional start-up healthcare chain.
  • Lead support of marketing programs for the dealer partner channel co-op programs, MDF and advertising campaigns.
  • Lead cross functional teams of company operations, franchisees and finance to build co-op marketing plans to drive profitable sales.
  • Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.
  • Show more

Director of technical sales vs senior director of marketing skills

Common director of technical sales skills
  • CRM, 13%
  • Cloud, 10%
  • Sales Process, 5%
  • Enterprise Sales, 5%
  • Business Development, 5%
  • Account Management, 4%
Common senior director of marketing skills
  • Digital Marketing, 19%
  • Email Marketing, 7%
  • SR, 7%
  • Integrated Marketing, 4%
  • Marketing Campaigns, 4%
  • Market Research, 4%

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