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The differences between ecommerce coordinators and marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an ecommerce coordinator and a marketing analyst. Additionally, a marketing analyst has an average salary of $59,380, which is higher than the $53,629 average annual salary of an ecommerce coordinator.
The top three skills for an ecommerce coordinator include digital marketing, SEO and website traffic. The most important skills for a marketing analyst are digital marketing, SQL, and google analytics.
| Ecommerce Coordinator | Marketing Analyst | |
| Yearly salary | $53,629 | $59,380 |
| Hourly rate | $25.78 | $28.55 |
| Growth rate | 19% | 19% |
| Number of jobs | 32,770 | 95,650 |
| Job satisfaction | 2 | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
eCommerce coordinators handle the day-to-day eCommerce responsibilities of their marketing department and website. They upload and modify products, improve initiatives, and implement promotions and marketing content. The coordinators collaborate with the product and marketing team to increase customer satisfaction and drive sales and profitability through an online experience. They help build a top-notch eCommerce website with an emphasis on managing great content and uploading imagery and product. They implement selling campaigns designed to extend online traffic and acquire new customers.
A marketing analyst specializes in researching market conditions to develop strategies to boost sales and revenues. They are primarily responsible for analyzing competition and trends, identifying the organization's strengths and weaknesses, and determining potential opportunities. There may also be instances where they must train and lead staff, set goals and budgets, and produce presentations and reports. Furthermore, as a marketing analyst, they must share their expertise for the company's benefit while adhering to its vision and mission.
Ecommerce coordinators and marketing analysts have different pay scales, as shown below.
| Ecommerce Coordinator | Marketing Analyst | |
| Average salary | $53,629 | $59,380 |
| Salary range | Between $27,000 And $105,000 | Between $41,000 And $84,000 |
| Highest paying City | - | Seattle, WA |
| Highest paying state | - | Washington |
| Best paying company | - | Meta |
| Best paying industry | - | Finance |
There are a few differences between an ecommerce coordinator and a marketing analyst in terms of educational background:
| Ecommerce Coordinator | Marketing Analyst | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Georgia |
Here are the differences between ecommerce coordinators' and marketing analysts' demographics:
| Ecommerce Coordinator | Marketing Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 38.1% Female, 61.9% | Male, 47.3% Female, 52.7% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.4% White, 65.8% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |