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Ecommerce coordinator vs product specialist

The differences between ecommerce coordinators and product specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an ecommerce coordinator and a product specialist. Additionally, a product specialist has an average salary of $85,932, which is higher than the $53,629 average annual salary of an ecommerce coordinator.

The top three skills for an ecommerce coordinator include digital marketing, SEO and website traffic. The most important skills for a product specialist are customer service, product knowledge, and sales floor.

Ecommerce coordinator vs product specialist overview

Ecommerce CoordinatorProduct Specialist
Yearly salary$53,629$85,932
Hourly rate$25.78$41.31
Growth rate19%19%
Number of jobs32,770103,863
Job satisfaction25
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 64%
Average age3737
Years of experience66

What does an ecommerce coordinator do?

eCommerce coordinators handle the day-to-day eCommerce responsibilities of their marketing department and website. They upload and modify products, improve initiatives, and implement promotions and marketing content. The coordinators collaborate with the product and marketing team to increase customer satisfaction and drive sales and profitability through an online experience. They help build a top-notch eCommerce website with an emphasis on managing great content and uploading imagery and product. They implement selling campaigns designed to extend online traffic and acquire new customers.

What does a product specialist do?

A product specialist is required to have excellent knowledge about a product and work with a business unit to ensure excellent product delivery. Product specialists perform product demonstrations to customers and other stakeholders and assist in their promotions and product releases. To gain increased revenue, product specialists must be able to identify new market opportunities. They are required to conduct product and sales training for the marketing team. They must also provide reports about their product-related activities to the management.

Ecommerce coordinator vs product specialist salary

Ecommerce coordinators and product specialists have different pay scales, as shown below.

Ecommerce CoordinatorProduct Specialist
Average salary$53,629$85,932
Salary rangeBetween $27,000 And $105,000Between $56,000 And $130,000
Highest paying City-San Bruno, CA
Highest paying state-California
Best paying company-ByteDance
Best paying industry-Technology

Differences between ecommerce coordinator and product specialist education

There are a few differences between an ecommerce coordinator and a product specialist in terms of educational background:

Ecommerce CoordinatorProduct Specialist
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 64%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Georgia

Ecommerce coordinator vs product specialist demographics

Here are the differences between ecommerce coordinators' and product specialists' demographics:

Ecommerce CoordinatorProduct Specialist
Average age3737
Gender ratioMale, 38.1% Female, 61.9%Male, 59.8% Female, 40.2%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.4% White, 65.8% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.6% White, 66.6% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between ecommerce coordinator and product specialist duties and responsibilities

Ecommerce coordinator example responsibilities.

  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Used Magento Ecommerce platform to upload product onto the website.
  • Filter and find fraudulent charges in Magento and Authorize.net to avoid chargebacks.
  • Perform electronic transaction (EDI) problem analysis, error determination, and resolution.
  • Monitor and update the store's social media platformsTwitter, Instagram, Facebook, and Pinterest.
  • Order entry (tasks specific for each client- both stock and drop ship orders and some EDI).
  • Show more

Product specialist example responsibilities.

  • Create and manage RFP responses for potential customers and develop product quotes base on customer requirements.
  • Manage projects and priorities list of ongoing engineering plans base on ROI and business needs, and relay to operations regularly.
  • Perform weekly review and update of lead list against opportunities manage in Salesforce.com.
  • Manage telephone relationships with senior management of client companies to troubleshoot and develop product.
  • Participate in CAPA activities as required.
  • Develop generic UI's that includes re-branding & re-skinning of product.
  • Show more

Ecommerce coordinator vs product specialist skills

Common ecommerce coordinator skills
  • Digital Marketing, 16%
  • SEO, 8%
  • Website Traffic, 8%
  • Marketing Campaigns, 6%
  • Shopify, 5%
  • E-Commerce, 5%
Common product specialist skills
  • Customer Service, 19%
  • Product Knowledge, 7%
  • Sales Floor, 7%
  • Patients, 6%
  • Excellent Interpersonal, 4%
  • Windows, 3%

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