Field sales trainer vs area sales representative

The differences between field sales trainers and area sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a field sales trainer and an area sales representative. Additionally, an area sales representative has an average salary of $58,355, which is higher than the $35,814 average annual salary of a field sales trainer.

The top three skills for a field sales trainer include product knowledge, sales training and territory management. The most important skills for an area sales representative are customer service, business development, and sales process.

Field sales trainer vs area sales representative overview

	Field Sales Trainer	Area Sales Representative
Yearly salary	$35,814	$58,355
Hourly rate	$17.22	$28.06
Growth rate	4%	4%
Number of jobs	229,922	199,212
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 69%
Average age	47	47
Years of experience	4	4

What does a field sales trainer do?

Field sales trainers are expected to train sales representatives with the standards created by the company to improve sales and increase the satisfaction of every customer. These trainers also provide workshops to improve the skills of staff regarding sales. They oversee the performance of those trainees during fieldwork and provide them with feedback that may help them advance their skills for future promotions.

What does an area sales representative do?

The primary role of an area sales representative is to sell the company's products and services within a specified region or territory. You will be responsible for attracting new clients, increase profitability, and win new accounts. Other duties typically include building and maintaining relationships with both new and existing customers, traveling across the region to visit customers, and maintaining records of customer accounts and sales leads. As an area sales representative, it is also your duty to close deals and negotiate service agreements, prices, and terms of sale.

Field sales trainer vs area sales representative salary

Field sales trainers and area sales representatives have different pay scales, as shown below.

	Field Sales Trainer	Area Sales Representative
Average salary	$35,814	$58,355
Salary range	Between $20,000 And $61,000	Between $42,000 And $80,000
Highest paying City	-	Syracuse, NY
Highest paying state	-	Maine
Best paying company	-	Microsoft
Best paying industry	-	Finance

Differences between field sales trainer and area sales representative education

There are a few differences between a field sales trainer and an area sales representative in terms of educational background:

	Field Sales Trainer	Area Sales Representative
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 69%
Most common major	Business	Business
Most common college	University of Pennsylvania	SUNY College of Technology at Alfred

Field sales trainer vs area sales representative demographics

Here are the differences between field sales trainers' and area sales representatives' demographics:

	Field Sales Trainer	Area Sales Representative
Average age	47	47
Gender ratio	Male, 70.4% Female, 29.6%	Male, 66.0% Female, 34.0%
Race ratio	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.1% Asian, 5.1% White, 73.0% American Indian and Alaska Native, 0.2%	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage	6%	6%

Differences between field sales trainer and area sales representative duties and responsibilities

Field sales trainer example responsibilities.

Utilize CRM to manage territory effectively.
Manage merchandising and POS materials at the retail store level ensuring meticulous compliance with all current corporate initiative regulations.
Assist with development and roll out of Salesforce application for worldwide sales team.
Charge with extensive CRM management, territory segmenting, scheduling, detail meeting preparation and follow-up, prospecting and sales tracking.
Develop and implement marketing programs for distributors and retailers, including co-op advertising plans, promotional events, and merchandising techniques.
Assist annuity external wholesalers with creating a territory business plan.

Area sales representative example responsibilities.

Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
Create wholesale catalog using Powerpoint and PDF.
Add and update customer information in Seibel CRM application.
Schedule monthly sales, change POS, acquire extra sales/floor space.
Increase sales and product visibility by placing POS material and encouraging promotion participation within accounts.
Execute weekly on premise promotions and off-site special events that generate brand awareness, increase distribution and additional sales.

Field sales trainer vs area sales representative skills

Common field sales trainer skills

Product Knowledge, 13%
Sales Training, 12%
Territory Management, 9%
Account Management, 7%
Training Programs, 6%
Sales Process, 6%

Common area sales representative skills

Customer Service, 24%
Business Development, 17%
Sales Process, 15%
Customer Relations, 7%
Product Knowledge, 4%
Territory Sales, 3%

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Field Sales Trainer
Field Sales Trainer vs Area Sales Representative

Updated January 8, 2025

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