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Head of sales vs sales development manager

The differences between heads of sales and sales development managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a head of sales, becoming a sales development manager takes usually requires 2-4 years. Additionally, a head of sales has an average salary of $166,100, which is higher than the $102,790 average annual salary of a sales development manager.

The top three skills for a head of sales include CRM, sales strategy and sales organization. The most important skills for a sales development manager are SDR, salesforce, and customer service.

Head of sales vs sales development manager overview

Head Of SalesSales Development Manager
Yearly salary$166,100$102,790
Hourly rate$79.86$49.42
Growth rate5%7%
Number of jobs112,592171,101
Job satisfaction--
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 77%
Average age4645
Years of experience84

What does a head of sales do?

The head of sales is primarily responsible for overseeing the sales performance of a company and devising strategies to optimize practices. Their responsibilities typically revolve around monitoring the progress of every sales effort, setting objectives and deadlines, performing research and analysis to identify sales opportunities, and coordinating with different departments to improve procedures and reach sales targets. Furthermore, as the head of sales, it is essential to lead and encourage the workforce, all while implementing the company's policies and regulations.

What does a sales development manager do?

Sales Development Managers oversee a specific function in the sales department. They are in charge of creating sales pitches, communication tools, and strategies to boost the company's sales performance. They may be assigned to do these activities for a specific product or service or for the whole product line of the organization. Sales Development Managers are also expected to create branding images that will help their sales strategies. They are required to fully understand the company's history, image, and target market. This will ensure that the branding and sales strategies they create are in line with the company's values.

Head of sales vs sales development manager salary

Heads of sales and sales development managers have different pay scales, as shown below.

Head Of SalesSales Development Manager
Average salary$166,100$102,790
Salary rangeBetween $110,000 And $248,000Between $66,000 And $157,000
Highest paying CityPortland, ORSan Francisco, CA
Highest paying stateVermontNew Hampshire
Best paying companyFlexportEveryday Health
Best paying industryTechnologyManufacturing

Differences between head of sales and sales development manager education

There are a few differences between a head of sales and a sales development manager in terms of educational background:

Head Of SalesSales Development Manager
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaNorthwestern University

Head of sales vs sales development manager demographics

Here are the differences between heads of sales' and sales development managers' demographics:

Head Of SalesSales Development Manager
Average age4645
Gender ratioMale, 66.5% Female, 33.5%Male, 67.8% Female, 32.2%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 10.4% Unknown, 5.5% Hispanic or Latino, 16.6% Asian, 4.4% White, 62.6% American Indian and Alaska Native, 0.5%
LGBT Percentage7%18%

Differences between head of sales and sales development manager duties and responsibilities

Head of sales example responsibilities.

  • Coordinate social media work (Facebook, apps, and social post within the managed brands).
  • Create, and manage social media initiatives.including facebook, twitter, instagram, pinterest, and youtube.3.
  • Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
  • Establish the group sales strategy, group ceiling, and booking calendar for groups.
  • Initiate and execute a customer service development program, CRM implementation and adoption.
  • Advance c-level and senior relationships with brand, agency, networks and publishers.
  • Show more

Sales development manager example responsibilities.

  • Create the communication of leads into the sales CRM to be follow up on by the inside sales force.
  • Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
  • Conduct healthcare need assessments for prospective assist living residents.
  • Maintain CRM customer database for assign and newly develop customers.
  • Generate week-over-week sales snapshots for management that identify actionable insights to improve market share in territory.
  • Create ad sales materials for lifestyle category editorial content packages as well as determined optimal pricing models to maximize revenue earnings.
  • Show more

Head of sales vs sales development manager skills

Common head of sales skills
  • CRM, 8%
  • Sales Strategy, 7%
  • Sales Organization, 5%
  • Product Knowledge, 5%
  • Business Development, 5%
  • Sales Operations, 5%
Common sales development manager skills
  • SDR, 9%
  • Salesforce, 7%
  • Customer Service, 7%
  • CRM, 5%
  • Sales Process, 5%
  • Business Development, 5%

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