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The differences between internet marketing specialists and content specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an internet marketing specialist and a content specialist. Additionally, a content specialist has an average salary of $66,018, which is higher than the $51,536 average annual salary of an internet marketing specialist.
The top three skills for an internet marketing specialist include search engine optimization, email campaigns and keyword research. The most important skills for a content specialist are customer service, digital marketing, and wordpress.
| Internet Marketing Specialist | Content Specialist | |
| Yearly salary | $51,536 | $66,018 |
| Hourly rate | $24.78 | $31.74 |
| Growth rate | 19% | 19% |
| Number of jobs | 81,301 | 40,346 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 76% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Internet marketing specialists and content specialists have different pay scales, as shown below.
| Internet Marketing Specialist | Content Specialist | |
| Average salary | $51,536 | $66,018 |
| Salary range | Between $36,000 And $72,000 | Between $52,000 And $83,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | Washington | New Jersey |
| Best paying company | eBay | Meta |
| Best paying industry | Technology | Health Care |
There are a few differences between an internet marketing specialist and a content specialist in terms of educational background:
| Internet Marketing Specialist | Content Specialist | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 76% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between internet marketing specialists' and content specialists' demographics:
| Internet Marketing Specialist | Content Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 52.8% Female, 47.2% | Male, 43.0% Female, 57.0% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.9% White, 66.3% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.0% White, 66.3% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |