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The differences between internet marketing specialists and marketing executives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an internet marketing specialist, becoming a marketing executive takes usually requires 8-10 years. Additionally, a marketing executive has an average salary of $73,499, which is higher than the $51,536 average annual salary of an internet marketing specialist.
The top three skills for an internet marketing specialist include search engine optimization, email campaigns and keyword research. The most important skills for a marketing executive are digital marketing, marketing campaigns, and product development.
| Internet Marketing Specialist | Marketing Executive | |
| Yearly salary | $51,536 | $73,499 |
| Hourly rate | $24.78 | $35.34 |
| Growth rate | 19% | 10% |
| Number of jobs | 81,301 | 145,040 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 70% |
| Average age | 37 | 39 |
| Years of experience | 6 | 10 |
Internet marketing specialists and marketing executives have different pay scales, as shown below.
| Internet Marketing Specialist | Marketing Executive | |
| Average salary | $51,536 | $73,499 |
| Salary range | Between $36,000 And $72,000 | Between $49,000 And $108,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | Washington | Nevada |
| Best paying company | eBay | Microsoft |
| Best paying industry | Technology | Retail |
There are a few differences between an internet marketing specialist and a marketing executive in terms of educational background:
| Internet Marketing Specialist | Marketing Executive | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 70% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between internet marketing specialists' and marketing executives' demographics:
| Internet Marketing Specialist | Marketing Executive | |
| Average age | 37 | 39 |
| Gender ratio | Male, 52.8% Female, 47.2% | Male, 47.2% Female, 52.8% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.9% White, 66.3% American Indian and Alaska Native, 0.1% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |