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The differences between market development managers and market sales managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a market development manager, becoming a market sales manager takes usually requires 6-8 years. Additionally, a market development manager has an average salary of $111,159, which is higher than the $75,416 average annual salary of a market sales manager.
The top three skills for a market development manager include digital marketing, market development and competitor analysis. The most important skills for a market sales manager are customer service, account management, and sales process.
| Market Development Manager | Market Sales Manager | |
| Yearly salary | $111,159 | $75,416 |
| Hourly rate | $53.44 | $36.26 |
| Growth rate | 10% | 5% |
| Number of jobs | 173,901 | 128,368 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 72% |
| Average age | 39 | 46 |
| Years of experience | 10 | 8 |
A market development manager is in charge of overseeing marketing operations, ensuring efficiency and smooth workflow. Their responsibilities revolve around assessing existing projects and programs, identifying areas needing improvement, devising strategies to find new opportunities, and coordinating with different departments to ensure profitable growth and a strong client base. They are also in charge of creating training programs for new employees, managing the budget, and supervising marketing initiatives. Furthermore, as a manager, it is essential to lead and encourage teams to reach goals and optimal performance, all while implementing the company's policies and regulations.
Market Sales Managers oversee the performance of the company's products and services in a specific target market. They analyze sales data and prepare related reports. They come up with strategies to address sales concerns and to further improve sales performance. They should be familiar with the current industry trends to ensure that their strategies would bode well with the market. They should also be able to identify the sales strategies that would cater to their market. Market Sales Managers are also assigned to oversee the market sales team. This includes training new hires, cascading company updates and strategies, and engaging the team to perform well.
Market development managers and market sales managers have different pay scales, as shown below.
| Market Development Manager | Market Sales Manager | |
| Average salary | $111,159 | $75,416 |
| Salary range | Between $74,000 And $165,000 | Between $46,000 And $122,000 |
| Highest paying City | San Francisco, CA | Wallingford, CT |
| Highest paying state | Maryland | Connecticut |
| Best paying company | Apple | Adobe |
| Best paying industry | Technology | - |
There are a few differences between a market development manager and a market sales manager in terms of educational background:
| Market Development Manager | Market Sales Manager | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Southern California |
Here are the differences between market development managers' and market sales managers' demographics:
| Market Development Manager | Market Sales Manager | |
| Average age | 39 | 46 |
| Gender ratio | Male, 70.0% Female, 30.0% | Male, 67.2% Female, 32.8% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 7% |