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The differences between marketing and operations managers and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing and operations manager and a manager, field marketing. Additionally, a marketing and operations manager has an average salary of $93,738, which is higher than the $93,296 average annual salary of a manager, field marketing.
The top three skills for a marketing and operations manager include digital marketing, salesforce and lead management. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.
| Marketing And Operations Manager | Manager, Field Marketing | |
| Yearly salary | $93,738 | $93,296 |
| Hourly rate | $45.07 | $44.85 |
| Growth rate | 10% | 10% |
| Number of jobs | 152,231 | 174,371 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 82% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A marketing and operations manager handles the marketing program and campaigns of an organization. Marketing and operations managers plan and create production process management, data and analytics, brand compliance, and technology infrastructure. They oversee both the marketing and positioning of the product or brand they sell. It is their duty to establish promotions with advertising managers. Skills they need to develop include good motivational skills, customer service, and relation awareness, strong negotiation skills, and exceptional communication skills.
A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently. There are also instances when the manager must address issues and concerns, performing corrective measures when necessary. Furthermore, as a manager, it is essential to lead and encourage the team to reach company goals while implementing the company's policies and regulations.
Marketing and operations managers and managers, field marketing have different pay scales, as shown below.
| Marketing And Operations Manager | Manager, Field Marketing | |
| Average salary | $93,738 | $93,296 |
| Salary range | Between $71,000 And $122,000 | Between $68,000 And $127,000 |
| Highest paying City | San Mateo, CA | Carson City, NV |
| Highest paying state | California | Nevada |
| Best paying company | Meta | |
| Best paying industry | Professional | Technology |
There are a few differences between a marketing and operations manager and a manager, field marketing in terms of educational background:
| Marketing And Operations Manager | Manager, Field Marketing | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 82% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing and operations managers' and managers, field marketing' demographics:
| Marketing And Operations Manager | Manager, Field Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 51.0% Female, 49.0% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |