Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between marketing and operations managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing and operations manager and a marketing manager/project manager. Additionally, a marketing and operations manager has an average salary of $93,738, which is higher than the $78,368 average annual salary of a marketing manager/project manager.
The top three skills for a marketing and operations manager include digital marketing, salesforce and lead management. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.
| Marketing And Operations Manager | Marketing Manager/Project Manager | |
| Yearly salary | $93,738 | $78,368 |
| Hourly rate | $45.07 | $37.68 |
| Growth rate | 10% | 10% |
| Number of jobs | 152,231 | 187,949 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A marketing and operations manager handles the marketing program and campaigns of an organization. Marketing and operations managers plan and create production process management, data and analytics, brand compliance, and technology infrastructure. They oversee both the marketing and positioning of the product or brand they sell. It is their duty to establish promotions with advertising managers. Skills they need to develop include good motivational skills, customer service, and relation awareness, strong negotiation skills, and exceptional communication skills.
A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.
Marketing and operations managers and marketing manager/project managers have different pay scales, as shown below.
| Marketing And Operations Manager | Marketing Manager/Project Manager | |
| Average salary | $93,738 | $78,368 |
| Salary range | Between $71,000 And $122,000 | Between $56,000 And $109,000 |
| Highest paying City | San Mateo, CA | Carson City, NV |
| Highest paying state | California | Nevada |
| Best paying company | Meta | Meta |
| Best paying industry | Professional | Technology |
There are a few differences between a marketing and operations manager and a marketing manager/project manager in terms of educational background:
| Marketing And Operations Manager | Marketing Manager/Project Manager | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing and operations managers' and marketing manager/project managers' demographics:
| Marketing And Operations Manager | Marketing Manager/Project Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 51.0% Female, 49.0% | Male, 38.1% Female, 61.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |