Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between marketing and operations managers and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing and operations manager and a senior product marketing manager. Additionally, a senior product marketing manager has an average salary of $128,471, which is higher than the $93,738 average annual salary of a marketing and operations manager.
The top three skills for a marketing and operations manager include digital marketing, salesforce and lead management. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.
| Marketing And Operations Manager | Senior Product Marketing Manager | |
| Yearly salary | $93,738 | $128,471 |
| Hourly rate | $45.07 | $61.76 |
| Growth rate | 10% | 10% |
| Number of jobs | 152,231 | 168,205 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A marketing and operations manager handles the marketing program and campaigns of an organization. Marketing and operations managers plan and create production process management, data and analytics, brand compliance, and technology infrastructure. They oversee both the marketing and positioning of the product or brand they sell. It is their duty to establish promotions with advertising managers. Skills they need to develop include good motivational skills, customer service, and relation awareness, strong negotiation skills, and exceptional communication skills.
A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.
Marketing and operations managers and senior product marketing managers have different pay scales, as shown below.
| Marketing And Operations Manager | Senior Product Marketing Manager | |
| Average salary | $93,738 | $128,471 |
| Salary range | Between $71,000 And $122,000 | Between $97,000 And $168,000 |
| Highest paying City | San Mateo, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | Meta | Roku |
| Best paying industry | Professional | Technology |
There are a few differences between a marketing and operations manager and a senior product marketing manager in terms of educational background:
| Marketing And Operations Manager | Senior Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing and operations managers' and senior product marketing managers' demographics:
| Marketing And Operations Manager | Senior Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 51.0% Female, 49.0% | Male, 63.7% Female, 36.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |