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Marketing communications coordinator vs publications coordinator

The differences between marketing communications coordinators and publications coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing communications coordinator, becoming a publications coordinator takes usually requires 2-4 years. Additionally, a marketing communications coordinator has an average salary of $49,151, which is higher than the $48,593 average annual salary of a publications coordinator.

The top three skills for a marketing communications coordinator include press releases, project management and graphic design. The most important skills for a publications coordinator are press releases, powerpoint, and web content.

Marketing communications coordinator vs publications coordinator overview

Marketing Communications CoordinatorPublications Coordinator
Yearly salary$49,151$48,593
Hourly rate$23.63$23.36
Growth rate19%8%
Number of jobs96,49227,541
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Average age3742
Years of experience64

What does a marketing communications coordinator do?

Marketing communications coordinators play an administrative role in supporting the communications department in the execution and monitoring of communications strategies. The coordinators establish public relations and marketing materials and implement advertising and marketing campaigns. They plan and organize promotional presentations and update calendars. Among the necessary skills for this job are interpersonal skills, computer skills, communication skills, and marketing techniques. They should also have a degree in communications or marketing.

What does a publications coordinator do?

A publications coordinator is responsible for assisting the publishing processes from the drafting to the distribution of materials. Publications coordinators check the accuracy and quality of the content, ensuring that the materials are free from plagiarism and adhere to publishing guidelines and regulations. They also follow publishing deadlines and confirm the submission of all materials in printing. A publication coordinator assists the marketing team in promoting the organization's products by handling and updating social media accounts, as well as searching for the recent trends as an issue for the next publications.

Marketing communications coordinator vs publications coordinator salary

Marketing communications coordinators and publications coordinators have different pay scales, as shown below.

Marketing Communications CoordinatorPublications Coordinator
Average salary$49,151$48,593
Salary rangeBetween $36,000 And $67,000Between $36,000 And $64,000
Highest paying CitySan Francisco, CAWashington, DC
Highest paying stateNew JerseyVirginia
Best paying companyAvidAstraZeneca
Best paying industryManufacturingFinance

Differences between marketing communications coordinator and publications coordinator education

There are a few differences between a marketing communications coordinator and a publications coordinator in terms of educational background:

Marketing Communications CoordinatorPublications Coordinator
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Most common majorCommunicationCommunication
Most common collegeUniversity of GeorgiaStanford University

Marketing communications coordinator vs publications coordinator demographics

Here are the differences between marketing communications coordinators' and publications coordinators' demographics:

Marketing Communications CoordinatorPublications Coordinator
Average age3742
Gender ratioMale, 24.6% Female, 75.4%Male, 29.4% Female, 70.6%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.9% White, 67.4% American Indian and Alaska Native, 0.1%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage10%12%

Differences between marketing communications coordinator and publications coordinator duties and responsibilities

Marketing communications coordinator example responsibilities.

  • Manage the company's video library, training library and YouTube channel.
  • Manage and optimize website presence including HTML coding, creating new lading pages and custom image creation.
  • Co-developed regional, national and international trade show strategy including logistics, management, qualifying leads, communications and ROI tracking.
  • Develop web content, oversee SEO analysis, and promote brand awareness through print materials and email marketing efforts.
  • Interpret and gain a working knowledge of HTML coding and CSS for various web layouts.
  • Create project proposals using Indesign as well as handled their LinkedIn page and other office responsibilities.
  • Show more

Publications coordinator example responsibilities.

  • Develop and manage all aspects of publicity for one of NYC's oldest museums.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Keep staff update on current events and updates PPNC's Facebook page.
  • Produce event PowerPoint presentations and loops.
  • Developed/Produce PowerPoint presentation for weekly worship service.
  • Proofread and critiqu magazines for other publication managers who are struggling to meet quality assurance criteria.
  • Show more

Marketing communications coordinator vs publications coordinator skills

Common marketing communications coordinator skills
  • Press Releases, 7%
  • Project Management, 5%
  • Graphic Design, 5%
  • Proofreading, 5%
  • PowerPoint, 4%
  • Facebook, 4%
Common publications coordinator skills
  • Press Releases, 12%
  • PowerPoint, 11%
  • Web Content, 10%
  • Public Affairs, 6%
  • Graphic Design, 5%
  • Facebook, 5%

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