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The differences between marketing project specialists and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing project specialist and a marketing & events coordinator. Additionally, a marketing project specialist has an average salary of $60,214, which is higher than the $41,447 average annual salary of a marketing & events coordinator.
The top three skills for a marketing project specialist include project management, digital marketing and marketing campaigns. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.
| Marketing Project Specialist | Marketing & Events Coordinator | |
| Yearly salary | $60,214 | $41,447 |
| Hourly rate | $28.95 | $19.93 |
| Growth rate | 19% | 19% |
| Number of jobs | 89,613 | 84,375 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 81% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A marketing project specialist plays a vital role in a company's marketing team. They are primarily in charge of conceptualizing and developing marketing materials in adherence to the project's goals and objectives. They must also perform research and analysis to identify new project opportunities, assess existing materials, and resolve issues and concerns promptly and efficiently. Furthermore, as a marketing project specialist, it is essential to guide staff while implementing the company's policies and regulations, including its vision and mission.
A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public. You will perform other tasks that may include overseeing and coordinating conferences, seminars, and meetings, planning the communications calendar to ensure the program is executed on time, and participating in budget management and development. You are also expected to ensure information accuracy through proofreading.
Marketing project specialists and marketing & events coordinators have different pay scales, as shown below.
| Marketing Project Specialist | Marketing & Events Coordinator | |
| Average salary | $60,214 | $41,447 |
| Salary range | Between $46,000 And $77,000 | Between $31,000 And $54,000 |
| Highest paying City | Seattle, WA | Jersey City, NJ |
| Highest paying state | Delaware | New Jersey |
| Best paying company | ServiceNow | A.T. Kearney |
| Best paying industry | Professional | Start-up |
There are a few differences between a marketing project specialist and a marketing & events coordinator in terms of educational background:
| Marketing Project Specialist | Marketing & Events Coordinator | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 81% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing project specialists' and marketing & events coordinators' demographics:
| Marketing Project Specialist | Marketing & Events Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 40.9% Female, 59.1% | Male, 24.6% Female, 75.4% |
| Race ratio | Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.2% American Indian and Alaska Native, 0.1% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |