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The differences between marketing research coordinators and marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing research coordinator and a marketing analyst. Additionally, a marketing analyst has an average salary of $59,380, which is higher than the $57,307 average annual salary of a marketing research coordinator.
The top three skills for a marketing research coordinator include market research, analyze data and marketing campaigns. The most important skills for a marketing analyst are digital marketing, SQL, and google analytics.
| Marketing Research Coordinator | Marketing Analyst | |
| Yearly salary | $57,307 | $59,380 |
| Hourly rate | $27.55 | $28.55 |
| Growth rate | 19% | 19% |
| Number of jobs | 132,337 | 95,650 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Marketing research coordinators and marketing analysts have different pay scales, as shown below.
| Marketing Research Coordinator | Marketing Analyst | |
| Average salary | $57,307 | $59,380 |
| Salary range | Between $42,000 And $78,000 | Between $41,000 And $84,000 |
| Highest paying City | New York, NY | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Northern Trust | Meta |
| Best paying industry | Finance | Finance |
There are a few differences between a marketing research coordinator and a marketing analyst in terms of educational background:
| Marketing Research Coordinator | Marketing Analyst | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing research coordinators' and marketing analysts' demographics:
| Marketing Research Coordinator | Marketing Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 30.2% Female, 69.8% | Male, 47.3% Female, 52.7% |
| Race ratio | Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 13.8% White, 65.0% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |