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Marketing research specialist vs product specialist

The differences between marketing research specialists and product specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing research specialist and a product specialist. Additionally, a product specialist has an average salary of $85,932, which is higher than the $53,928 average annual salary of a marketing research specialist.

The top three skills for a marketing research specialist include research projects, access database and primary market research. The most important skills for a product specialist are customer service, product knowledge, and sales floor.

Marketing research specialist vs product specialist overview

Marketing Research SpecialistProduct Specialist
Yearly salary$53,928$85,932
Hourly rate$25.93$41.31
Growth rate19%19%
Number of jobs122,259103,863
Job satisfaction-5
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 64%
Average age3737
Years of experience66

Marketing research specialist vs product specialist salary

Marketing research specialists and product specialists have different pay scales, as shown below.

Marketing Research SpecialistProduct Specialist
Average salary$53,928$85,932
Salary rangeBetween $35,000 And $81,000Between $56,000 And $130,000
Highest paying CitySeattle, WASan Bruno, CA
Highest paying stateWashingtonCalifornia
Best paying companyCapital GroupByteDance
Best paying industryFinanceTechnology

Differences between marketing research specialist and product specialist education

There are a few differences between a marketing research specialist and a product specialist in terms of educational background:

Marketing Research SpecialistProduct Specialist
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 64%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Marketing research specialist vs product specialist demographics

Here are the differences between marketing research specialists' and product specialists' demographics:

Marketing Research SpecialistProduct Specialist
Average age3737
Gender ratioMale, 38.0% Female, 62.0%Male, 59.8% Female, 40.2%
Race ratioBlack or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.4% White, 66.4% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.6% White, 66.6% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between marketing research specialist and product specialist duties and responsibilities

Marketing research specialist example responsibilities.

  • Accomplish in presentation, negotiation, and closing with demonstrate talent for establishing positive rapport and instilling client confidence and loyalty.
  • Analyze customer-specific results to demonstrate ROI and justify program continuation and growth.
  • Collaborate with marketing team on customer-facing PowerPoint presentation detailing portal's key features.
  • Initiate KPI monitoring including baseline performance, road map for improvement and milestones for achievement.

Product specialist example responsibilities.

  • Create and manage RFP responses for potential customers and develop product quotes base on customer requirements.
  • Manage projects and priorities list of ongoing engineering plans base on ROI and business needs, and relay to operations regularly.
  • Perform weekly review and update of lead list against opportunities manage in Salesforce.com.
  • Manage telephone relationships with senior management of client companies to troubleshoot and develop product.
  • Participate in CAPA activities as required.
  • Develop generic UI's that includes re-branding & re-skinning of product.
  • Show more

Marketing research specialist vs product specialist skills

Common marketing research specialist skills
  • Research Projects, 19%
  • Access Database, 12%
  • Primary Market Research, 10%
  • Competitive Intelligence, 9%
  • Data Analysis, 5%
  • Press Releases, 5%
Common product specialist skills
  • Customer Service, 19%
  • Product Knowledge, 7%
  • Sales Floor, 7%
  • Patients, 6%
  • Excellent Interpersonal, 4%
  • Windows, 3%

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