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The differences between marketing team leaders and events marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing team leader and an events marketing manager. Additionally, an events marketing manager has an average salary of $80,575, which is higher than the $67,150 average annual salary of a marketing team leader.
The top three skills for a marketing team leader include digital marketing, work ethic and lead generation. The most important skills for an events marketing manager are digital marketing, event planning, and project management.
| Marketing Team Leader | Events Marketing Manager | |
| Yearly salary | $67,150 | $80,575 |
| Hourly rate | $32.28 | $38.74 |
| Growth rate | 10% | 10% |
| Number of jobs | 132,966 | 113,348 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 83% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A marketing team leader is primarily in charge of supervising a marketing team, leading them to meet goals while enforcing the company's policies and regulations. As a marketing team leader, it is their duty to establish guidelines and objectives, manage budgets and schedules, assess the performance of staff, and lead the efforts in producing effective marketing materials. Moreover, they must prepare progress reports, liaise with internal and external parties, and address issues and concerns, resolving them promptly and efficiently.
An events marketing manager specializes in overseeing the events marketing operations in a company, aiming to improve brand awareness and reach sales targets. Their responsibilities revolve around developing concepts and strategies, liaising with suppliers and other external agencies, coordinating different departments, and utilizing resources. An events marketing manager may also perform clerical tasks such as producing progress reports, preparing presentations, responding to inquiries and concerns, monitoring the budget, and managing schedules. Furthermore, as a manager, it is essential to lead and encourage the team, all while adhering to each project's deadlines and goals.
Marketing team leaders and events marketing managers have different pay scales, as shown below.
| Marketing Team Leader | Events Marketing Manager | |
| Average salary | $67,150 | $80,575 |
| Salary range | Between $42,000 And $106,000 | Between $59,000 And $108,000 |
| Highest paying City | Boston, MA | San Francisco, CA |
| Highest paying state | Connecticut | California |
| Best paying company | NVIDIA | Meta |
| Best paying industry | Professional | Technology |
There are a few differences between a marketing team leader and an events marketing manager in terms of educational background:
| Marketing Team Leader | Events Marketing Manager | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 83% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing team leaders' and events marketing managers' demographics:
| Marketing Team Leader | Events Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 45.7% Female, 54.3% | Male, 25.4% Female, 74.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |