Post job

Online marketing strategist vs assistant marketing director

The differences between online marketing strategists and assistant marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an online marketing strategist and an assistant marketing director. Additionally, an online marketing strategist has an average salary of $114,651, which is higher than the $55,415 average annual salary of an assistant marketing director.

The top three skills for an online marketing strategist include website development, facebook ads and marketing campaigns. The most important skills for an assistant marketing director are digital marketing, marketing campaigns, and graphic design.

Online marketing strategist vs assistant marketing director overview

Online Marketing StrategistAssistant Marketing Director
Yearly salary$114,651$55,415
Hourly rate$55.12$26.64
Growth rate10%10%
Number of jobs80,26394,447
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 74%
Average age3939
Years of experience1010

Online marketing strategist vs assistant marketing director salary

Online marketing strategists and assistant marketing directors have different pay scales, as shown below.

Online Marketing StrategistAssistant Marketing Director
Average salary$114,651$55,415
Salary rangeBetween $78,000 And $166,000Between $35,000 And $86,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Moody's
Best paying industry--

Differences between online marketing strategist and assistant marketing director education

There are a few differences between an online marketing strategist and an assistant marketing director in terms of educational background:

Online Marketing StrategistAssistant Marketing Director
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 74%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Online marketing strategist vs assistant marketing director demographics

Here are the differences between online marketing strategists' and assistant marketing directors' demographics:

Online Marketing StrategistAssistant Marketing Director
Average age3939
Gender ratioMale, 51.2% Female, 48.8%Male, 39.7% Female, 60.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between online marketing strategist and assistant marketing director duties and responsibilities

Online marketing strategist example responsibilities.

  • Enhance customers experience by providing expert advice and recommendations in order to achieve a positive ROI.
  • Manage media relationships, including contract negotiations, creative development and delivery, implementation, and ROI analysis.
  • Define and optimize lead nurturing strategy, create regular cadence of outbound marketing, leverage marketing automation and CRM technology.
  • Develop customer coverage strategy to effectively deploy inside sales, field sales teams, and telemarketing across customer universe.

Assistant marketing director example responsibilities.

  • Manage website development/content and SEM strategies for corporate and divisional sites.
  • Manage medical billing and serve as liaison between patient and insurance including Medicaid and Medicare as required.
  • Direct the advertising, marketing and promotional efforts of a major FM station.
  • Maintain social networks and create mini-commercials featuring high-end stores in the mall for Facebook.
  • Plan in compliance with FCC rules, regulations, and guidelines in radio promotions.
  • Maintain accurate records of contestants and ensure contests are conduct in accordance with FCC regulations and law.
  • Show more

Online marketing strategist vs assistant marketing director skills

Common online marketing strategist skills
  • Website Development, 13%
  • Facebook ADS, 7%
  • Marketing Campaigns, 7%
  • Email Campaigns, 7%
  • Keyword Research, 5%
  • Google Adwords, 5%
Common assistant marketing director skills
  • Digital Marketing, 12%
  • Marketing Campaigns, 8%
  • Graphic Design, 6%
  • Facebook, 5%
  • Press Releases, 5%
  • Google Analytics, 5%

Browse executive management jobs