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The differences between partnership program managers and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a partnership program manager and a product marketing manager. Additionally, a product marketing manager has an average salary of $112,220, which is higher than the $79,621 average annual salary of a partnership program manager.
The top three skills for a partnership program manager include project management, program management and partner program. The most important skills for a product marketing manager are digital marketing, product management, and project management.
| Partnership Program Manager | Product Marketing Manager | |
| Yearly salary | $79,621 | $112,220 |
| Hourly rate | $38.28 | $53.95 |
| Growth rate | 10% | 10% |
| Number of jobs | 131,296 | 166,047 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A partnership program manager is in charge of spearheading and overseeing the efforts to develop partnership programs, ensuring efficiency and positive relationships with business partners. Their responsibilities typically include coordinating with fellow managers, supervising teams, setting goals and objectives, conducting market research and surveys, monitoring the budgets and timelines, producing progress reports for all parties, and devising strategies to optimize procedures. Furthermore, as a manager, it is essential to lead and encourage the workforce to reach goals while implementing the company's policies and regulations.
A product marketing manager is responsible for managing the company's goods and services, promoting brand awareness, developing effective marketing campaigns to attract existing and potential clients, generating more revenues, and achieving its profitability goals. Product marketing managers must have excellent knowledge of the marketing industry, as well as broad ideas on the current industry trends to meet clients' demands and identify business opportunities. A product marketing manager should be highly communicative and display excellent leadership skills to work with other departments and respond to clients' inquiries and concerns timely and efficiently.
Partnership program managers and product marketing managers have different pay scales, as shown below.
| Partnership Program Manager | Product Marketing Manager | |
| Average salary | $79,621 | $112,220 |
| Salary range | Between $43,000 And $144,000 | Between $83,000 And $149,000 |
| Highest paying City | Boston, MA | San Bruno, CA |
| Highest paying state | Massachusetts | California |
| Best paying company | Boston Consulting Group | Credit Karma |
| Best paying industry | - | Technology |
There are a few differences between a partnership program manager and a product marketing manager in terms of educational background:
| Partnership Program Manager | Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between partnership program managers' and product marketing managers' demographics:
| Partnership Program Manager | Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 45.9% Female, 54.1% | Male, 61.6% Female, 38.4% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |