Promotional marketing specialist vs research specialist

Differences between promotional marketing specialist and research specialist duties and responsibilities

Promotional marketing specialist example responsibilities.

• Pipe valuable company and executive information directly into CRM and filter incoming marketing leads to the appropriate territory/sales associate.
• Develop and implement an in-house customer event and reservation tracking system for sales and marketing that measure ROI of advertiser participation.
• Initiate KPI monitoring including baseline performance, road map for improvement and milestones for achievement.

Research specialist example responsibilities.

• Manage both GLP and non-GLP studies that are contracted to CROs.
• Create weekly presentations using Microsoft PowerPoint and manage monthly board meetings.
• Manage social media publications to spread awareness and notifications on Facebook.
• Assist in surgical procedures on both rabbits and rats to obtain tissue specimens for RNA isolation for subsequent RT-PCR
• Perform and supervise applied bench scale and pilot scale process research on extraction, distillation, and reaction processes.
• Perform the timely and accurate execution of CESG protocols, procedures and results within the cloning and crystallography teams.
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