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Sales coach vs account executive

The differences between sales coaches and account executives can be seen in a few details. Each job has different responsibilities and duties. Additionally, an account executive has an average salary of $69,618, which is higher than the $56,159 average annual salary of a sales coach.

The top three skills for a sales coach include sales training, CRM and call monitoring. The most important skills for an account executive are customer service, CRM, and healthcare.

Sales coach vs account executive overview

Sales CoachAccount Executive
Yearly salary$56,159$69,618
Hourly rate$27.00$33.47
Growth rate4%5%
Number of jobs92,873205,561
Job satisfaction--
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 78%
Average age4344
Years of experience6-

What does a sales coach do?

The sales coaches observe and come up with better strategies and plan to solve training needs. A sales coach is an expert in sales and hence helps companies to develop and train sales members in the best trends and possible strategies to ensure success. Their duties and responsibilities include analyzing sales processes and their effectiveness and closely monitoring sales representatives for errors.

What does an account executive do?

An account executive is responsible for supporting existing clients, closing client deals, and developing sales strategies to increase the company's sales and satisfaction. An account executive must be competitive enough to keep up with the constant changes in the sales industry, including the high demands of digital marketing, a different approach to product advertising, effective negotiation, and presentation skills. An account executive also requires excellent communication skills for the successful acquisition of client accounts and immediately resolve possible complaints as they arise.

Sales coach vs account executive salary

Sales coaches and account executives have different pay scales, as shown below.

Sales CoachAccount Executive
Average salary$56,159$69,618
Salary rangeBetween $37,000 And $83,000Between $44,000 And $109,000
Highest paying City-Portland, OR
Highest paying state-Oregon
Best paying company-Hitachi Vantara
Best paying industry-Finance

Differences between sales coach and account executive education

There are a few differences between a sales coach and an account executive in terms of educational background:

Sales CoachAccount Executive
Most common degreeBachelor's Degree, 65%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at DelhiUniversity of Pennsylvania

Sales coach vs account executive demographics

Here are the differences between sales coaches' and account executives' demographics:

Sales CoachAccount Executive
Average age4344
Gender ratioMale, 56.0% Female, 44.0%Male, 57.2% Female, 42.8%
Race ratioBlack or African American, 8.6% Unknown, 4.7% Hispanic or Latino, 18.2% Asian, 6.9% White, 61.0% American Indian and Alaska Native, 0.7%Black or African American, 6.7% Unknown, 4.0% Hispanic or Latino, 16.3% Asian, 5.6% White, 66.9% American Indian and Alaska Native, 0.4%
LGBT Percentage9%5%

Differences between sales coach and account executive duties and responsibilities

Sales coach example responsibilities.

  • Achieve proficiency in all aspects of international business from documentation to freight logistics to pricing negotiations.
  • Prepare new sales representatives by conducting orientation to sales process; developing individual coaching plans; providing resources and assistance.
  • Analyze and recommend strategic plans for sales team, providing analysis and recommendations on ongoing team development and leadership.
  • Maintain detailed accountability of valuable jewelry, handle new merchandise, and maintain employee focus on departmental organization and cleanliness.
  • Create, edit and publish eLearning courses.
  • Contribute to the success of REI by maintaining a working knowledge of REI products and services offer to customers.

Account executive example responsibilities.

  • Create and manage Facebook and twitter accounts.
  • Have achieve Google certification for both SEM and SEO sales.
  • Lead proposal team in winning a $1MM RFP, turning around a key account relationship.
  • Manage all aspects of new FedEx implementations (automation set-up, operational support and training of customers).
  • Develop and manage networking, VoIP, IP/TV, video, cloud, wireless, and security/disaster recovery projects.
  • Source all leads by means of cold calling, leveraging linkedin, referrals, and upselling to existing customers.
  • Show more

Sales coach vs account executive skills

Common sales coach skills
  • Sales Training, 11%
  • CRM, 9%
  • Call Monitoring, 6%
  • Sales Performance, 5%
  • Continuous Improvement, 5%
  • Product Knowledge, 5%
Common account executive skills
  • Customer Service, 9%
  • CRM, 6%
  • Healthcare, 5%
  • Sales Process, 5%
  • Salesforce, 4%
  • Work Ethic, 4%