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Senior product marketing specialist vs marketing consultant

The differences between senior product marketing specialists and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior product marketing specialist and a marketing consultant. Additionally, a senior product marketing specialist has an average salary of $109,226, which is higher than the $70,593 average annual salary of a marketing consultant.

The top three skills for a senior product marketing specialist include digital marketing, product line and market research. The most important skills for a marketing consultant are customer service, web content, and media sales.

Senior product marketing specialist vs marketing consultant overview

Senior Product Marketing SpecialistMarketing Consultant
Yearly salary$109,226$70,593
Hourly rate$52.51$33.94
Growth rate19%19%
Number of jobs131,15988,935
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Average age3737
Years of experience66

Senior product marketing specialist vs marketing consultant salary

Senior product marketing specialists and marketing consultants have different pay scales, as shown below.

Senior Product Marketing SpecialistMarketing Consultant
Average salary$109,226$70,593
Salary rangeBetween $77,000 And $154,000Between $44,000 And $112,000
Highest paying CityMountain View, CAWilmington, DE
Highest paying stateWashingtonDelaware
Best paying companyXilinxMeta
Best paying industryInternetTechnology

Differences between senior product marketing specialist and marketing consultant education

There are a few differences between a senior product marketing specialist and a marketing consultant in terms of educational background:

Senior Product Marketing SpecialistMarketing Consultant
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior product marketing specialist vs marketing consultant demographics

Here are the differences between senior product marketing specialists' and marketing consultants' demographics:

Senior Product Marketing SpecialistMarketing Consultant
Average age3737
Gender ratioMale, 49.2% Female, 50.8%Male, 46.0% Female, 54.0%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.3% American Indian and Alaska Native, 0.1%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between senior product marketing specialist and marketing consultant duties and responsibilities

Senior product marketing specialist example responsibilities.

  • Lead product development and business development of emerging mobile and cloud solutions.
  • Research, recommend and implement on line marketing automation to increase marketing promotions and projects effectiveness and increase ROI.
  • Promote to research target market customers and competitors and develop solution and sales strategies for on-premise and SaaS enterprise applications.
  • Provide statistical analysis and technical responses to customer RFQ.

Marketing consultant example responsibilities.

  • Contact inbound leads using HubSpot.
  • Design, deploy and manage end-to-end marketing automate solutions (Pardot and Hubspot).
  • Work with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
  • Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
  • Lead an international team of marketing professionals and graphic designers in a complete rebranding of client's website and marketing materials.
  • Manage online affiliate marketing tactics utilizing blogs and PPC campaigns
  • Show more

Senior product marketing specialist vs marketing consultant skills

Common senior product marketing specialist skills
  • Digital Marketing, 14%
  • Product Line, 12%
  • Market Research, 12%
  • Channel Marketing, 6%
  • Press Releases, 5%
  • Product Life Cycle, 4%
Common marketing consultant skills
  • Customer Service, 12%
  • Web Content, 10%
  • Media Sales, 10%
  • Digital Marketing, 8%
  • Marketing Campaigns, 6%
  • Salesforce Marketing Cloud, 4%

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