Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between strategic planning directors and assistant marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a strategic planning director and an assistant marketing director. Additionally, a strategic planning director has an average salary of $142,172, which is higher than the $55,415 average annual salary of an assistant marketing director.
The top three skills for a strategic planning director include project management, business development and financial models. The most important skills for an assistant marketing director are digital marketing, marketing campaigns, and graphic design.
| Strategic Planning Director | Assistant Marketing Director | |
| Yearly salary | $142,172 | $55,415 |
| Hourly rate | $68.35 | $26.64 |
| Growth rate | 10% | 10% |
| Number of jobs | 59,153 | 94,447 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 74% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A strategic planning director is responsible for overseeing the organization's operations and processes to identify strategic initiatives that would drive the company to its long-term growth and development. Strategic planning directors identify business opportunities that would generate more revenue resources and profits by conducting data and statistical analysis with the current industry trends. They also monitor sales and marketing activities to ensure the efficient delivery of promotional campaigns on various market platforms. A strategic planning director must have excellent communication skills, especially in negotiating contracts with clients and maintaining a long-lasting business relationship.
An assistant marketing director oversees the daily operations of an establishment, all while performing administrative duties to maintain an efficient workflow. Although the extent of their responsibilities depends on their company or industry of employment, it usually includes conducting market research and analyses, liaising with internal and external parties, gathering and reviewing progress reports from various teams, and coordinating with the director in handling different marketing projects and programs. Moreover, as an assistant marketing director, it is essential to lead employees while implementing company policies and regulations.
Strategic planning directors and assistant marketing directors have different pay scales, as shown below.
| Strategic Planning Director | Assistant Marketing Director | |
| Average salary | $142,172 | $55,415 |
| Salary range | Between $94,000 And $214,000 | Between $35,000 And $86,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Oregon | California |
| Best paying company | Meta | Moody's |
| Best paying industry | Manufacturing | - |
There are a few differences between a strategic planning director and an assistant marketing director in terms of educational background:
| Strategic Planning Director | Assistant Marketing Director | |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 74% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between strategic planning directors' and assistant marketing directors' demographics:
| Strategic Planning Director | Assistant Marketing Director | |
| Average age | 39 | 39 |
| Gender ratio | Male, 71.1% Female, 28.9% | Male, 39.7% Female, 60.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |