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The differences between vice presidents, products & marketing and marketing supervisors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a vice president, products & marketing and a marketing supervisor. Additionally, a vice president, products & marketing has an average salary of $177,203, which is higher than the $64,304 average annual salary of a marketing supervisor.
The top three skills for a vice president, products & marketing include digital marketing, product management and go-to-market strategy. The most important skills for a marketing supervisor are customer satisfaction, direct reports, and customer service.
| Vice President, Products & Marketing | Marketing Supervisor | |
| Yearly salary | $177,203 | $64,304 |
| Hourly rate | $85.19 | $30.92 |
| Growth rate | 10% | 10% |
| Number of jobs | 140,637 | 74,956 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 71% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A vice president of products & marketing is primarily in charge of implementing the company's policies and regulations, developing new ones when necessary. As vice president, it is their duty to establish goals and guidelines, liaise with key external parties, manage product roadmaps, coordinate managers, and present progress report to the president and other higher-ranking officials. They must also oversee the progress of product and marketing programs, ensuring efficiency and significant results. Moreover, there are instances where they must address the public, including the media, representing the company's behalf.
Marketing Supervisors oversee the performance of employees in the marketing department. They ensure that the employees in the department adhere to company standards, policies, and guidelines. They create marketing campaigns, cascade these campaigns' mechanics to employees, and manage the follow-through. They also delegate tasks to their team members to ensure the achievement of the marketing goals. Marketing Supervisors should be creative, personable, and strategic. They should understand the company's context, market positioning, and branding to create campaigns that are in line with the company's identity.
Vice presidents, products & marketing and marketing supervisors have different pay scales, as shown below.
| Vice President, Products & Marketing | Marketing Supervisor | |
| Average salary | $177,203 | $64,304 |
| Salary range | Between $125,000 And $251,000 | Between $45,000 And $90,000 |
| Highest paying City | Seattle, WA | Dix Hills, NY |
| Highest paying state | Washington | New York |
| Best paying company | Okta | Halliburton |
| Best paying industry | Technology | Retail |
There are a few differences between a vice president, products & marketing and a marketing supervisor in terms of educational background:
| Vice President, Products & Marketing | Marketing Supervisor | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 71% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between vice presidents, products & marketing' and marketing supervisors' demographics:
| Vice President, Products & Marketing | Marketing Supervisor | |
| Average age | 39 | 39 |
| Gender ratio | Male, 73.6% Female, 26.4% | Male, 43.5% Female, 56.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |