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The differences between web managers and web content managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a web manager and a web content manager. Additionally, a web manager has an average salary of $82,696, which is higher than the $74,186 average annual salary of a web content manager.
The top three skills for a web manager include digital marketing, wordpress and html css. The most important skills for a web content manager are web content, content management system, and wordpress.
| Web Manager | Web Content Manager | |
| Yearly salary | $82,696 | $74,186 |
| Hourly rate | $39.76 | $35.67 |
| Growth rate | 10% | 10% |
| Number of jobs | 107,495 | 61,192 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 74% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Web Managers are responsible for managing websites for organizations. Their duties include managing website upgrades, testing for website performance, implement a strategy to increase web traffic and subscribers, troubleshooting website issues, and responding to security breaches. They create content audits as well as ensuring the website has brand strategy alignment. A Web Manager ensures website compliance with all regulations and keeps abreast of the best practice of the industry. They must possess good problem-solving skills and knowledge in search engine optimization.
Web content managers are executives who are responsible for planning, organizing, establishing, and publishing content. The managers establish a consistent brand identity for a business enterprise along with its online presence. They oversee marketing strategies to develop customer engagement. Their job asks them to ensure an affirmative view of the firm and its services and products. They work closely with the sales and leadership teams to create valuable content for their target audience.
Web managers and web content managers have different pay scales, as shown below.
| Web Manager | Web Content Manager | |
| Average salary | $82,696 | $74,186 |
| Salary range | Between $54,000 And $125,000 | Between $49,000 And $110,000 |
| Highest paying City | San Jose, CA | San Mateo, CA |
| Highest paying state | Hawaii | California |
| Best paying company | Meta | Gap Inc. |
| Best paying industry | - | Technology |
There are a few differences between a web manager and a web content manager in terms of educational background:
| Web Manager | Web Content Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 74% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between web managers' and web content managers' demographics:
| Web Manager | Web Content Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 56.4% Female, 43.6% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |