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The differences between account coordinators and advertising coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an account coordinator and an advertising coordinator. Additionally, an advertising coordinator has an average salary of $47,872, which is higher than the $39,973 average annual salary of an account coordinator.
The top three skills for an account coordinator include customer service, data entry and powerpoint. The most important skills for an advertising coordinator are facebook, google adwords, and instagram.
| Account Coordinator | Advertising Coordinator | |
| Yearly salary | $39,973 | $47,872 |
| Hourly rate | $19.22 | $23.02 |
| Growth rate | 8% | -8% |
| Number of jobs | 93,480 | 26,449 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 79% |
| Average age | 42 | 44 |
| Years of experience | 4 | 4 |
An account coordinator assists account executives by providing day-to-day administrative support such as preparing and filing sales contracts and reports. As coordinators, they must maintain a good relationship with their clients and vendors by addressing issues and with regular communication. Account coordinators must possess essential skills such as a strong business administration background, adept at both written and verbal communication, and excellent time management. They are also responsible for researching prospective clients and produce client feedbacks to their account management teams.
An advertising coordinator is responsible for assisting the marketing and public relations department in developing promotional materials and marketing content to improve the client's brand image to the target audience. Advertising coordinators handle the publishing of resources through various media platforms, creating competitive and creative assets according to market demands and client specifications. They also recommend techniques to improve advertising processes to attract potential clients and identify opportunities that would generate more revenue and increase the company's profits.
Account coordinators and advertising coordinators have different pay scales, as shown below.
| Account Coordinator | Advertising Coordinator | |
| Average salary | $39,973 | $47,872 |
| Salary range | Between $29,000 And $54,000 | Between $36,000 And $62,000 |
| Highest paying City | Washington, DC | New York, NY |
| Highest paying state | New York | New York |
| Best paying company | The American Musical and Dramatic Academy | AACSB |
| Best paying industry | Professional | Real Estate |
There are a few differences between an account coordinator and an advertising coordinator in terms of educational background:
| Account Coordinator | Advertising Coordinator | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 79% |
| Most common major | Business | Communication |
| Most common college | Northwestern University | University of Pennsylvania |
Here are the differences between account coordinators' and advertising coordinators' demographics:
| Account Coordinator | Advertising Coordinator | |
| Average age | 42 | 44 |
| Gender ratio | Male, 27.5% Female, 72.5% | Male, 25.2% Female, 74.8% |
| Race ratio | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% | Black or African American, 6.2% Unknown, 4.1% Hispanic or Latino, 13.8% Asian, 4.6% White, 70.9% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 12% | 10% |