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Assistant marketing coordinator vs marketing and sales coordinator

The differences between assistant marketing coordinators and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an assistant marketing coordinator and a marketing and sales coordinator. Additionally, an assistant marketing coordinator has an average salary of $51,586, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.

The top three skills for an assistant marketing coordinator include customer service, event planning and database management. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.

Assistant marketing coordinator vs marketing and sales coordinator overview

Assistant Marketing CoordinatorMarketing And Sales Coordinator
Yearly salary$51,586$45,306
Hourly rate$24.80$21.78
Growth rate19%19%
Number of jobs97,33989,923
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does an assistant marketing coordinator do?

An assistant marketing coordinator's role is to assist marketing coordinators in organizing marketing programs and projects. Although the extent of their responsibilities depends upon their company of employment, it usually entails liaising with internal and external parties, delegating responsibilities among teams, performing market research and analyses, and participating in managing marketing campaigns and overseeing operations to ensure compliance with project requirements. They also perform various clerical tasks such as handling calls and correspondence, obtaining necessary certifications, preparing and processing documents, maintaining records, and updating client accounts.

What does a marketing and sales coordinator do?

A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.

Assistant marketing coordinator vs marketing and sales coordinator salary

Assistant marketing coordinators and marketing and sales coordinators have different pay scales, as shown below.

Assistant Marketing CoordinatorMarketing And Sales Coordinator
Average salary$51,586$45,306
Salary rangeBetween $40,000 And $66,000Between $33,000 And $61,000
Highest paying City-Alameda, CA
Highest paying state-Delaware
Best paying company-AIG
Best paying industry-Professional

Differences between assistant marketing coordinator and marketing and sales coordinator education

There are a few differences between an assistant marketing coordinator and a marketing and sales coordinator in terms of educational background:

Assistant Marketing CoordinatorMarketing And Sales Coordinator
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Assistant marketing coordinator vs marketing and sales coordinator demographics

Here are the differences between assistant marketing coordinators' and marketing and sales coordinators' demographics:

Assistant Marketing CoordinatorMarketing And Sales Coordinator
Average age3737
Gender ratioMale, 36.7% Female, 63.3%Male, 27.0% Female, 73.0%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.1% White, 66.3% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between assistant marketing coordinator and marketing and sales coordinator duties and responsibilities

Assistant marketing coordinator example responsibilities.

  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Help develop core communication material articulating innovation strategy, including but not limit to fact sheets and PowerPoint presentations.
  • Create trade show promotional giveaways, proposal bid covers, newspaper and industry magazine advertisements for award-winning consulting and engineering firm.

Marketing and sales coordinator example responsibilities.

  • Manage menus, photos, and promotions on the official website, as well as posts to OpenTable and Facebook.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Create an Instagram and increase followers from 0 to 300 and gain one new customer.
  • Review company websites for content and pricing accuracy, as well as ensuring SEO efforts and best practices are followed.
  • Update corporate website and LinkedIn page with news, new products and keywords and monitor and reply to web feedback.
  • Interact with all department heads for the coordination and implementation of interdepartmental projects, including gathering data for RFP's.
  • Show more

Assistant marketing coordinator vs marketing and sales coordinator skills

Common assistant marketing coordinator skills
  • Customer Service, 12%
  • Event Planning, 8%
  • Database Management, 6%
  • Facebook, 5%
  • Press Releases, 5%
  • Trade Shows, 5%
Common marketing and sales coordinator skills
  • Trade Shows, 8%
  • Customer Service, 7%
  • Marketing Campaigns, 7%
  • PowerPoint, 6%
  • CRM, 6%
  • Salesforce, 4%

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