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The differences between assistant marketing coordinators and marketing communications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an assistant marketing coordinator and a marketing communications coordinator. Additionally, an assistant marketing coordinator has an average salary of $51,586, which is higher than the $49,151 average annual salary of a marketing communications coordinator.
The top three skills for an assistant marketing coordinator include customer service, event planning and database management. The most important skills for a marketing communications coordinator are press releases, project management, and graphic design.
| Assistant Marketing Coordinator | Marketing Communications Coordinator | |
| Yearly salary | $51,586 | $49,151 |
| Hourly rate | $24.80 | $23.63 |
| Growth rate | 19% | 19% |
| Number of jobs | 97,339 | 96,492 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 83% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
An assistant marketing coordinator's role is to assist marketing coordinators in organizing marketing programs and projects. Although the extent of their responsibilities depends upon their company of employment, it usually entails liaising with internal and external parties, delegating responsibilities among teams, performing market research and analyses, and participating in managing marketing campaigns and overseeing operations to ensure compliance with project requirements. They also perform various clerical tasks such as handling calls and correspondence, obtaining necessary certifications, preparing and processing documents, maintaining records, and updating client accounts.
Marketing communications coordinators play an administrative role in supporting the communications department in the execution and monitoring of communications strategies. The coordinators establish public relations and marketing materials and implement advertising and marketing campaigns. They plan and organize promotional presentations and update calendars. Among the necessary skills for this job are interpersonal skills, computer skills, communication skills, and marketing techniques. They should also have a degree in communications or marketing.
Assistant marketing coordinators and marketing communications coordinators have different pay scales, as shown below.
| Assistant Marketing Coordinator | Marketing Communications Coordinator | |
| Average salary | $51,586 | $49,151 |
| Salary range | Between $40,000 And $66,000 | Between $36,000 And $67,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | New Jersey |
| Best paying company | - | Avid |
| Best paying industry | - | Manufacturing |
There are a few differences between an assistant marketing coordinator and a marketing communications coordinator in terms of educational background:
| Assistant Marketing Coordinator | Marketing Communications Coordinator | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 83% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between assistant marketing coordinators' and marketing communications coordinators' demographics:
| Assistant Marketing Coordinator | Marketing Communications Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 36.7% Female, 63.3% | Male, 24.6% Female, 75.4% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.1% White, 66.3% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.9% White, 67.4% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |