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Assistant marketing coordinator vs marketing & events coordinator

The differences between assistant marketing coordinators and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an assistant marketing coordinator and a marketing & events coordinator. Additionally, an assistant marketing coordinator has an average salary of $51,586, which is higher than the $41,447 average annual salary of a marketing & events coordinator.

The top three skills for an assistant marketing coordinator include customer service, event planning and database management. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.

Assistant marketing coordinator vs marketing & events coordinator overview

Assistant Marketing CoordinatorMarketing & Events Coordinator
Yearly salary$51,586$41,447
Hourly rate$24.80$19.93
Growth rate19%19%
Number of jobs97,33984,375
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 81%
Average age3737
Years of experience66

What does an assistant marketing coordinator do?

An assistant marketing coordinator's role is to assist marketing coordinators in organizing marketing programs and projects. Although the extent of their responsibilities depends upon their company of employment, it usually entails liaising with internal and external parties, delegating responsibilities among teams, performing market research and analyses, and participating in managing marketing campaigns and overseeing operations to ensure compliance with project requirements. They also perform various clerical tasks such as handling calls and correspondence, obtaining necessary certifications, preparing and processing documents, maintaining records, and updating client accounts.

What does a marketing & events coordinator do?

A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public. You will perform other tasks that may include overseeing and coordinating conferences, seminars, and meetings, planning the communications calendar to ensure the program is executed on time, and participating in budget management and development. You are also expected to ensure information accuracy through proofreading.

Assistant marketing coordinator vs marketing & events coordinator salary

Assistant marketing coordinators and marketing & events coordinators have different pay scales, as shown below.

Assistant Marketing CoordinatorMarketing & Events Coordinator
Average salary$51,586$41,447
Salary rangeBetween $40,000 And $66,000Between $31,000 And $54,000
Highest paying City-Jersey City, NJ
Highest paying state-New Jersey
Best paying company-A.T. Kearney
Best paying industry-Start-up

Differences between assistant marketing coordinator and marketing & events coordinator education

There are a few differences between an assistant marketing coordinator and a marketing & events coordinator in terms of educational background:

Assistant Marketing CoordinatorMarketing & Events Coordinator
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 81%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Assistant marketing coordinator vs marketing & events coordinator demographics

Here are the differences between assistant marketing coordinators' and marketing & events coordinators' demographics:

Assistant Marketing CoordinatorMarketing & Events Coordinator
Average age3737
Gender ratioMale, 36.7% Female, 63.3%Male, 24.6% Female, 75.4%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.1% White, 66.3% American Indian and Alaska Native, 0.1%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between assistant marketing coordinator and marketing & events coordinator duties and responsibilities

Assistant marketing coordinator example responsibilities.

  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Help develop core communication material articulating innovation strategy, including but not limit to fact sheets and PowerPoint presentations.
  • Create trade show promotional giveaways, proposal bid covers, newspaper and industry magazine advertisements for award-winning consulting and engineering firm.

Marketing & events coordinator example responsibilities.

  • Manage SEO data and construct detailed plans for increasing website popularity and Google status.
  • Manage firm-wide promotional giveaways and the holiday gift program, establish and maintain relationships with multiple vendors.
  • Engage in continual evaluation of marketing and business development plans as well as tracking the ROI of initiatives.
  • Provide sales support for account managers by organizing estimate and forecasting reports using SalesForce.
  • Design the art work and graphics using Photoshop CS5.
  • Organize social media schedule, write content for Facebook and examine results.
  • Show more

Assistant marketing coordinator vs marketing & events coordinator skills

Common assistant marketing coordinator skills
  • Customer Service, 12%
  • Event Planning, 8%
  • Database Management, 6%
  • Facebook, 5%
  • Press Releases, 5%
  • Trade Shows, 5%
Common marketing & events coordinator skills
  • Event Planning, 11%
  • Trade Shows, 6%
  • Marketing Campaigns, 6%
  • PowerPoint, 5%
  • Facebook, 5%
  • Project Management, 4%

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