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The differences between assistant vice presidents, marketing and vice presidents, business development can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become an assistant vice president, marketing, becoming a vice president, business development takes usually requires More than 10 years. Additionally, a vice president, business development has an average salary of $165,159, which is higher than the $105,502 average annual salary of an assistant vice president, marketing.
The top three skills for an assistant vice president, marketing include digital marketing, financial services and AVP. The most important skills for a vice president, business development are healthcare, business strategy, and revenue growth.
| Assistant Vice President, Marketing | Vice President, Business Development | |
| Yearly salary | $105,502 | $165,159 |
| Hourly rate | $50.72 | $79.40 |
| Growth rate | 10% | 6% |
| Number of jobs | 106,335 | 188,137 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 73% |
| Average age | 39 | 52 |
| Years of experience | 10 | - |
An assistant vice president of marketing is in charge of performing support tasks for the vice president while spearheading marketing programs and projects, ensuring efficiency and smooth workflow. Their responsibilities include managing marketing teams, conducting market research and analysis, reviewing marketing plans and strategies, coordinating different departments, and participating in creating marketing materials. They must also monitor the progress of operations, producing progress reports for the vice president and other executives. Moreover, an assistant vice president must oversee staff while enforcing the company's policies and regulations.
A vice president of business development is an individual who leads in the execution of business plans and provides new business strategies for an organization. Vice presidents of business development closely work with a team of salespeople, management, and lower-level employees to secure contracts with new customers and manage ongoing agreements. They often travel to participate in business conferences and meetings with vendors and suppliers. Vice presidents of business development must also possess a bachelor's degree in business administration or marketing.
Assistant vice presidents, marketing and vice presidents, business development have different pay scales, as shown below.
| Assistant Vice President, Marketing | Vice President, Business Development | |
| Average salary | $105,502 | $165,159 |
| Salary range | Between $76,000 And $145,000 | Between $104,000 And $262,000 |
| Highest paying City | San Jose, CA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Moody's | Fanatics |
| Best paying industry | Finance | Manufacturing |
There are a few differences between an assistant vice president, marketing and a vice president, business development in terms of educational background:
| Assistant Vice President, Marketing | Vice President, Business Development | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Pennsylvania |
Here are the differences between assistant vice presidents, marketing' and vice presidents, business development' demographics:
| Assistant Vice President, Marketing | Vice President, Business Development | |
| Average age | 39 | 52 |
| Gender ratio | Male, 46.2% Female, 53.8% | Male, 81.3% Female, 18.7% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.8% Unknown, 3.9% Hispanic or Latino, 7.9% Asian, 7.7% White, 76.1% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 10% | 12% |