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Channel sales director vs business development director

The differences between channel sales directors and business development directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a channel sales director, becoming a business development director takes usually requires 8-10 years. Additionally, a channel sales director has an average salary of $133,690, which is higher than the $117,784 average annual salary of a business development director.

The top three skills for a channel sales director include cloud, lead generation and digital marketing. The most important skills for a business development director are healthcare, CRM, and patients.

Channel sales director vs business development director overview

Channel Sales DirectorBusiness Development Director
Yearly salary$133,690$117,784
Hourly rate$64.27$56.63
Growth rate5%10%
Number of jobs82,182153,601
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 74%
Average age4639
Years of experience810

What does a channel sales director do?

A channel sales director oversees an organization's channel sales and marketing operations, ensuring efficiency and client satisfaction. Part of their job is to establish roadmaps, set guidelines and timelines, liaise with internal and external parties, gather and analyze reports from different teams, develop strategies to increase profit and strengthen client relationships, and address issues and concerns, solving them promptly and effectively. Moreover, as a channel sales director, it is essential to lead and encourage the workforce to reach goals while implementing the company's policies and regulations.

What does a business development director do?

A business development director specializes in crafting plans and strategies to develop the relationship between the brand, clients, and other key characters in the industry. It is their responsibility to examine and understand everything about the brand and figure out which areas require improvement or changes. They must also conduct a thorough marketing analysis and remain updated on the latest trends in the market to identify new opportunities that would improve customer satisfaction. Furthermore, they must also communicate with all clients, even appear on public gatherings to strengthen brand awareness.

Channel sales director vs business development director salary

Channel sales directors and business development directors have different pay scales, as shown below.

Channel Sales DirectorBusiness Development Director
Average salary$133,690$117,784
Salary rangeBetween $97,000 And $182,000Between $72,000 And $192,000
Highest paying CityMountain View, CASan Francisco, CA
Highest paying stateOregonNew Mexico
Best paying companyApplealliantgroup
Best paying industryTechnologyFinance

Differences between channel sales director and business development director education

There are a few differences between a channel sales director and a business development director in terms of educational background:

Channel Sales DirectorBusiness Development Director
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 74%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Georgia

Channel sales director vs business development director demographics

Here are the differences between channel sales directors' and business development directors' demographics:

Channel Sales DirectorBusiness Development Director
Average age4639
Gender ratioMale, 78.4% Female, 21.6%Male, 72.3% Female, 27.7%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage7%10%

Differences between channel sales director and business development director duties and responsibilities

Channel sales director example responsibilities.

  • Develop and execute various marketing campaigns, progress leads and conduct post-program ROI analysis to gauge effectiveness.
  • Develop co-marketing business plans resulting in YoY growth with several manage partners.
  • Develop sales process, CRM processes and business rules for all distribution and channel partner sales.
  • Implement streamline CRM process and marketing automation platform.
  • Lead sales initiatives for region, driving SMB sales to retail locations consistently over the years.
  • Set new SAAS channel go-to-market strategies, vertical market-selling solutions for enterprise customers design to double first YOY growth.
  • Show more

Business development director example responsibilities.

  • Create and manage business development, government affairs and public relations initiatives to achieve growth objectives for this correctional healthcare company.
  • Achieve access to SVP level resulting in significant new business.
  • Manage network services, e-ticketing and packaging solutions, CRM solutions, message management, and e-provisioning/identity management/security solutions.
  • Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
  • Track all sales and marketing activities using a CRM program and analyze data to optimize business development approach and management
  • Collaborate with the marketing team to ensure laser focuse messages at all conferences and trade shows ensuring competitive logistics solution offerings.
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Channel sales director vs business development director skills

Common channel sales director skills
  • Cloud, 17%
  • Lead Generation, 11%
  • Digital Marketing, 8%
  • Channel Sales, 7%
  • Account Management, 4%
  • Enterprise Sales, 4%
Common business development director skills
  • Healthcare, 9%
  • CRM, 5%
  • Patients, 4%
  • Customer Relationships, 4%
  • Account Management, 4%
  • Project Management, 4%

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