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Digital media consultant vs digital marketing manager

The differences between digital media consultants and digital marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a digital media consultant, becoming a digital marketing manager takes usually requires 8-10 years. Additionally, a digital marketing manager has an average salary of $99,563, which is higher than the $74,169 average annual salary of a digital media consultant.

The top three skills for a digital media consultant include digital marketing, web design and digital campaigns. The most important skills for a digital marketing manager are digital marketing, google analytics, and email marketing.

Digital media consultant vs digital marketing manager overview

Digital Media ConsultantDigital Marketing Manager
Yearly salary$74,169$99,563
Hourly rate$35.66$47.87
Growth rate8%10%
Number of jobs31,012126,137
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Average age4239
Years of experience410

Digital media consultant vs digital marketing manager salary

Digital media consultants and digital marketing managers have different pay scales, as shown below.

Digital Media ConsultantDigital Marketing Manager
Average salary$74,169$99,563
Salary rangeBetween $54,000 And $100,000Between $71,000 And $138,000
Highest paying City-San Francisco, CA
Highest paying state-New Jersey
Best paying company-Conrad N. Hilton Foundation
Best paying industry--

Differences between digital media consultant and digital marketing manager education

There are a few differences between a digital media consultant and a digital marketing manager in terms of educational background:

Digital Media ConsultantDigital Marketing Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Most common majorBusinessMarketing
Most common collegeNorthwestern UniversityUniversity of Georgia

Digital media consultant vs digital marketing manager demographics

Here are the differences between digital media consultants' and digital marketing managers' demographics:

Digital Media ConsultantDigital Marketing Manager
Average age4239
Gender ratioMale, 60.0% Female, 40.0%Male, 56.0% Female, 44.0%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage12%10%

Differences between digital media consultant and digital marketing manager duties and responsibilities

Digital media consultant example responsibilities.

  • Create and manage Facebook company page
  • Manage accurate sales forecasting utilizing SalesForce./CRM.
  • Design websites, professional Facebook pages, and reputation management campaigns and develop impressive business profiles.
  • Recommend customized advertising programs to produce the maximum ROI within each client's budget.
  • Advise clients on appropriate digital method (s) that will provide them with the best ROI.
  • Strategize daily business and market interaction by contacting businesses for SuperMedia presenting Online and PPC advertisements, improving profit generation.
  • Show more

Digital marketing manager example responsibilities.

  • Manage social media accounts; more than double Instagram & Facebook followers.
  • Manage corporate website, online campaigns for customers, opt-ins, and Intranet.
  • Manage all QA and UAT to ensure all web enhancements meet business requirements.
  • Manage social media strategy for clients, with a primary emphasis on Facebook and banner advertising.
  • Manage online marketing collateral including AdWords, email, banner creative, blogs, twitter, etc.
  • Roll out new web CMS to manage all pages as well as provide additional functionality for content publishers.
  • Show more

Digital media consultant vs digital marketing manager skills

Common digital media consultant skills
  • Digital Marketing, 16%
  • Web Design, 15%
  • Digital Campaigns, 7%
  • Digital Products, 5%
  • Client Facing, 5%
  • Search Engine Optimization, 4%
Common digital marketing manager skills
  • Digital Marketing, 24%
  • Google Analytics, 5%
  • Email Marketing, 5%
  • Marketing Campaigns, 4%
  • Project Management, 3%
  • B Testing, 3%

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