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The differences between ecommerce coordinators and marketing assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an ecommerce coordinator and a marketing assistant. Additionally, an ecommerce coordinator has an average salary of $53,629, which is higher than the $39,442 average annual salary of a marketing assistant.
The top three skills for an ecommerce coordinator include digital marketing, SEO and website traffic. The most important skills for a marketing assistant are customer service, marketing campaigns, and facebook.
| Ecommerce Coordinator | Marketing Assistant | |
| Yearly salary | $53,629 | $39,442 |
| Hourly rate | $25.78 | $18.96 |
| Growth rate | 19% | 19% |
| Number of jobs | 32,770 | 77,611 |
| Job satisfaction | 2 | 3 |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 77% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
eCommerce coordinators handle the day-to-day eCommerce responsibilities of their marketing department and website. They upload and modify products, improve initiatives, and implement promotions and marketing content. The coordinators collaborate with the product and marketing team to increase customer satisfaction and drive sales and profitability through an online experience. They help build a top-notch eCommerce website with an emphasis on managing great content and uploading imagery and product. They implement selling campaigns designed to extend online traffic and acquire new customers.
A marketing assistant's general responsibility is to support the marketing programs and campaigns by sharing recommendations and useful insights to improve the brand's image. Marketing assistants' duties also include reaching out to other personnel for necessary files needed on promotional advertisements, assist the team in creating designs and developing content, publishing brochures for potential clients, analyzing sales reports, and researching the current market trends. A marketing assistant should have excellent organizational and time-management skills to meet deadlines and perform various tasks as required.
Ecommerce coordinators and marketing assistants have different pay scales, as shown below.
| Ecommerce Coordinator | Marketing Assistant | |
| Average salary | $53,629 | $39,442 |
| Salary range | Between $27,000 And $105,000 | Between $28,000 And $55,000 |
| Highest paying City | - | Jersey City, NJ |
| Highest paying state | - | New Jersey |
| Best paying company | - | |
| Best paying industry | - | Finance |
There are a few differences between an ecommerce coordinator and a marketing assistant in terms of educational background:
| Ecommerce Coordinator | Marketing Assistant | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Georgia |
Here are the differences between ecommerce coordinators' and marketing assistants' demographics:
| Ecommerce Coordinator | Marketing Assistant | |
| Average age | 37 | 37 |
| Gender ratio | Male, 38.1% Female, 61.9% | Male, 27.0% Female, 73.0% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.4% White, 65.8% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.8% White, 65.5% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |