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The differences between ecommerce coordinators and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an ecommerce coordinator and a marketing consultant. Additionally, a marketing consultant has an average salary of $70,593, which is higher than the $53,629 average annual salary of an ecommerce coordinator.
The top three skills for an ecommerce coordinator include digital marketing, SEO and website traffic. The most important skills for a marketing consultant are customer service, web content, and media sales.
| Ecommerce Coordinator | Marketing Consultant | |
| Yearly salary | $53,629 | $70,593 |
| Hourly rate | $25.78 | $33.94 |
| Growth rate | 19% | 19% |
| Number of jobs | 32,770 | 88,935 |
| Job satisfaction | 2 | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 75% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
eCommerce coordinators handle the day-to-day eCommerce responsibilities of their marketing department and website. They upload and modify products, improve initiatives, and implement promotions and marketing content. The coordinators collaborate with the product and marketing team to increase customer satisfaction and drive sales and profitability through an online experience. They help build a top-notch eCommerce website with an emphasis on managing great content and uploading imagery and product. They implement selling campaigns designed to extend online traffic and acquire new customers.
A marketing consultant is responsible for utilizing their extensive retail expertise to develop strategies on how to strengthen client base and achieve better sales. Furthermore, a marketing consultant must perform research and analysis to determine opportunities for financial gains, devise plans to improve client satisfaction, assess the competition, look out for any risks, and develop its brand and image. They should also ensure that all steps taken adhere to the policies and regulations of the organization.
Ecommerce coordinators and marketing consultants have different pay scales, as shown below.
| Ecommerce Coordinator | Marketing Consultant | |
| Average salary | $53,629 | $70,593 |
| Salary range | Between $27,000 And $105,000 | Between $44,000 And $112,000 |
| Highest paying City | - | Wilmington, DE |
| Highest paying state | - | Delaware |
| Best paying company | - | Meta |
| Best paying industry | - | Technology |
There are a few differences between an ecommerce coordinator and a marketing consultant in terms of educational background:
| Ecommerce Coordinator | Marketing Consultant | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Georgia |
Here are the differences between ecommerce coordinators' and marketing consultants' demographics:
| Ecommerce Coordinator | Marketing Consultant | |
| Average age | 37 | 37 |
| Gender ratio | Male, 38.1% Female, 61.9% | Male, 46.0% Female, 54.0% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.4% White, 65.8% American Indian and Alaska Native, 0.1% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |