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The differences between field marketing specialists and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a field marketing specialist and a marketing and sales coordinator. Additionally, a field marketing specialist has an average salary of $57,660, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.
The top three skills for a field marketing specialist include ROI, event management and digital marketing. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.
| Field Marketing Specialist | Marketing And Sales Coordinator | |
| Yearly salary | $57,660 | $45,306 |
| Hourly rate | $27.72 | $21.78 |
| Growth rate | 19% | 19% |
| Number of jobs | 125,117 | 89,923 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A field marketing specialist is typically in charge of devising strategies to identify new marketing opportunities and optimize marketing operations. They are responsible for performing research and analysis to identify marketing opportunities and client needs, enhancing existing programs, and creating promotional materials. They also participate in planning promotional strategies, managing budgets and schedules, utilizing feedback from clients, and organizing various events to promote products. Furthermore, a field marketing specialist may also take part in enhancing social media efforts to raise brand awareness.
A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.
Field marketing specialists and marketing and sales coordinators have different pay scales, as shown below.
| Field Marketing Specialist | Marketing And Sales Coordinator | |
| Average salary | $57,660 | $45,306 |
| Salary range | Between $41,000 And $81,000 | Between $33,000 And $61,000 |
| Highest paying City | - | Alameda, CA |
| Highest paying state | - | Delaware |
| Best paying company | - | AIG |
| Best paying industry | - | Professional |
There are a few differences between a field marketing specialist and a marketing and sales coordinator in terms of educational background:
| Field Marketing Specialist | Marketing And Sales Coordinator | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between field marketing specialists' and marketing and sales coordinators' demographics:
| Field Marketing Specialist | Marketing And Sales Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 44.3% Female, 55.7% | Male, 27.0% Female, 73.0% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |