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The differences between field marketing specialists and marketing & sales specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a field marketing specialist and a marketing & sales specialist. Additionally, a field marketing specialist has an average salary of $57,660, which is higher than the $54,214 average annual salary of a marketing & sales specialist.
The top three skills for a field marketing specialist include ROI, event management and digital marketing. The most important skills for a marketing & sales specialist are customer service, digital marketing, and ROI.
| Field Marketing Specialist | Marketing & Sales Specialist | |
| Yearly salary | $57,660 | $54,214 |
| Hourly rate | $27.72 | $26.06 |
| Growth rate | 19% | 19% |
| Number of jobs | 125,117 | 209,292 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 75% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A field marketing specialist is typically in charge of devising strategies to identify new marketing opportunities and optimize marketing operations. They are responsible for performing research and analysis to identify marketing opportunities and client needs, enhancing existing programs, and creating promotional materials. They also participate in planning promotional strategies, managing budgets and schedules, utilizing feedback from clients, and organizing various events to promote products. Furthermore, a field marketing specialist may also take part in enhancing social media efforts to raise brand awareness.
A marketing/sales specialist is responsible for analyzing the effectiveness of marketing campaigns and promotional strategies, evaluating market data trends to identify business opportunities for revenue resources and profitability. Marketing/sales specialists conduct surveys on various social media platforms and other communication mediums to determine consumer demands and public interests. They also coordinate with the senior management to develop efficient program management systems and execute deliverables with the highest customer satisfaction. A marketing/sales specialist meets with potential clients, negotiates contracts, and addresses their inquiries, concerns, and special requests.
Field marketing specialists and marketing & sales specialists have different pay scales, as shown below.
| Field Marketing Specialist | Marketing & Sales Specialist | |
| Average salary | $57,660 | $54,214 |
| Salary range | Between $41,000 And $81,000 | Between $37,000 And $78,000 |
| Highest paying City | - | Renton, WA |
| Highest paying state | - | Washington |
| Best paying company | - | McKinsey & Company Inc |
| Best paying industry | - | Telecommunication |
There are a few differences between a field marketing specialist and a marketing & sales specialist in terms of educational background:
| Field Marketing Specialist | Marketing & Sales Specialist | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between field marketing specialists' and marketing & sales specialists' demographics:
| Field Marketing Specialist | Marketing & Sales Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 44.3% Female, 55.7% | Male, 43.7% Female, 56.3% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 10.8% White, 66.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |