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Marketing and sales associate vs inside sales associate

The differences between marketing and sales associates and inside sales associates can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing and sales associate, becoming an inside sales associate takes usually requires 2-4 years. Additionally, a marketing and sales associate has an average salary of $45,665, which is higher than the $40,687 average annual salary of an inside sales associate.

The top three skills for a marketing and sales associate include customer satisfaction, digital marketing and customer service. The most important skills for an inside sales associate are inside sales, sales associates, and strong customer service.

Marketing and sales associate vs inside sales associate overview

Marketing And Sales AssociateInside Sales Associate
Yearly salary$45,665$40,687
Hourly rate$21.95$19.56
Growth rate19%4%
Number of jobs300,744320,863
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 63%
Average age3747
Years of experience64

What does a marketing and sales associate do?

A marketing and sales associate specializes in devising strategies to reach sales targets while building strong relationships with clients. Their responsibilities typically revolve around reaching out to clients through calls and correspondence, producing sales reports and forecasts, coordinating with various marketing personnel, and analyzing the current marketing trends and conditions to identify new opportunities. It is also essential to maintain records of all transactions and monitor the performance of marketing campaigns to be aware of areas that need improvement. Furthermore, it is vital to prioritize customer satisfaction and brand awareness, all while adhering to the company's policies and regulations.

What does an inside sales associate do?

An inside sales associate is responsible for selling the company's goods and services through remote communication. Inside sales associates make calls to potential customers, demonstrate the products' features, take orders, process payments, and inform the customers of the delivery details. They strategize the most effective sales pitches to attract the customers on purchasing more services that would generate revenues and increase the company's profitability and brand image. An inside sales associate also supports the marketing team in developing marketing campaigns and promotional offers depending on customer demands and requests.

Marketing and sales associate vs inside sales associate salary

Marketing and sales associates and inside sales associates have different pay scales, as shown below.

Marketing And Sales AssociateInside Sales Associate
Average salary$45,665$40,687
Salary rangeBetween $30,000 And $69,000Between $30,000 And $54,000
Highest paying CityWashington, DCSeattle, WA
Highest paying stateWashingtonWashington
Best paying companyMcKinsey & Company IncMSCI
Best paying industryTechnologyHealth Care

Differences between marketing and sales associate and inside sales associate education

There are a few differences between a marketing and sales associate and an inside sales associate in terms of educational background:

Marketing And Sales AssociateInside Sales Associate
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaSUNY College of Technology at Alfred

Marketing and sales associate vs inside sales associate demographics

Here are the differences between marketing and sales associates' and inside sales associates' demographics:

Marketing And Sales AssociateInside Sales Associate
Average age3747
Gender ratioMale, 45.6% Female, 54.4%Male, 57.3% Female, 42.7%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.1% White, 66.4% American Indian and Alaska Native, 0.1%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.0% Asian, 5.1% White, 73.1% American Indian and Alaska Native, 0.2%
LGBT Percentage10%6%

Differences between marketing and sales associate and inside sales associate duties and responsibilities

Marketing and sales associate example responsibilities.

  • Manage online communication networks (Facebook, website) and build database by ____ consumers.
  • Manage and confirm incoming purchase orders from customers and create corresponding invoices for each purchase order using QuickBooks.
  • Execute set-ups for store windows, mannequins and general displays, by season, for a large volume store.
  • Develop PowerPoint presentations for VP and consultants.
  • Redesign and improve social media marketing practices for store through Facebook advertisement and creative posts.
  • Create and maintain a database for tracking and maintaining patients' Medicare eligibility for ambulance transport.
  • Show more

Inside sales associate example responsibilities.

  • Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
  • Provide awareness to customers of the benefits of moving to a cloud platform for intra/customer facing web applications.
  • Develop a standardize, customize CRM system to track sales and marketing ROI that link into operational and financial ERP systems.
  • Calculate roofing amounts/square footage etc.
  • Maintain cleanliness and organization of stockroom shelves.
  • Conduct effective outbound telemarketing calls to potential and existing clients.
  • Show more

Marketing and sales associate vs inside sales associate skills

Common marketing and sales associate skills
  • Customer Satisfaction, 21%
  • Digital Marketing, 15%
  • Customer Service, 7%
  • Brand Management, 6%
  • ROI, 5%
  • Facebook, 3%
Common inside sales associate skills
  • Inside Sales, 13%
  • Sales Associates, 7%
  • Strong Customer Service, 6%
  • Sales Process, 5%
  • Customer Satisfaction, 5%
  • Sales Floor, 5%

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