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The differences between marketing program specialists and research specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing program specialist and a research specialist. Additionally, a marketing program specialist has an average salary of $59,974, which is higher than the $52,662 average annual salary of a research specialist.
The top three skills for a marketing program specialist include channel marketing, digital marketing and project management. The most important skills for a research specialist are data collection, patients, and research projects.
| Marketing Program Specialist | Research Specialist | |
| Yearly salary | $59,974 | $52,662 |
| Hourly rate | $28.83 | $25.32 |
| Growth rate | 19% | 19% |
| Number of jobs | 139,910 | 79,341 |
| Job satisfaction | - | 4 |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 61% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Marketing program specialists are marketing professionals who manage a set of activities that help an organization achieve its marketing objectives. These specialists must demonstrate effective leadership and project management skills while assisting brand managers to ensure that brand campaigns and programs are executed in a timely manner. They are required to manage cold calls and email campaigns in the promotions of marketing events so that they can increase their sales pipeline. Marketing program specialists must also conduct training for external vendors and internal employees on how to use the customer relationship management (CRM) application.
In a laboratory setting, a research specialist's responsibilities primarily revolve around conducting thorough research and analysis, producing extensive detailed reports, reviewing results, and coordinating with senior researchers and other laboratory personnel to ensure the accuracy of results. Furthermore, a research specialist may contribute their expertise to other publications and articles, train or supervise new researchers, and implement all laboratory guidelines and safety regulations at all times.
Marketing program specialists and research specialists have different pay scales, as shown below.
| Marketing Program Specialist | Research Specialist | |
| Average salary | $59,974 | $52,662 |
| Salary range | Between $40,000 And $89,000 | Between $35,000 And $77,000 |
| Highest paying City | Bellevue, WA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Novartis | |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a marketing program specialist and a research specialist in terms of educational background:
| Marketing Program Specialist | Research Specialist | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 61% |
| Most common major | Business | Biology |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing program specialists' and research specialists' demographics:
| Marketing Program Specialist | Research Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 24.2% Female, 75.8% | Male, 38.0% Female, 62.0% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 10.1% White, 67.3% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 65.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |