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The differences between marketing research coordinators and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing research coordinator and a marketing consultant. Additionally, a marketing consultant has an average salary of $70,593, which is higher than the $57,307 average annual salary of a marketing research coordinator.
The top three skills for a marketing research coordinator include market research, analyze data and marketing campaigns. The most important skills for a marketing consultant are customer service, web content, and media sales.
| Marketing Research Coordinator | Marketing Consultant | |
| Yearly salary | $57,307 | $70,593 |
| Hourly rate | $27.55 | $33.94 |
| Growth rate | 19% | 19% |
| Number of jobs | 132,337 | 88,935 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Marketing research coordinators and marketing consultants have different pay scales, as shown below.
| Marketing Research Coordinator | Marketing Consultant | |
| Average salary | $57,307 | $70,593 |
| Salary range | Between $42,000 And $78,000 | Between $44,000 And $112,000 |
| Highest paying City | New York, NY | Wilmington, DE |
| Highest paying state | Washington | Delaware |
| Best paying company | Northern Trust | Meta |
| Best paying industry | Finance | Technology |
There are a few differences between a marketing research coordinator and a marketing consultant in terms of educational background:
| Marketing Research Coordinator | Marketing Consultant | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing research coordinators' and marketing consultants' demographics:
| Marketing Research Coordinator | Marketing Consultant | |
| Average age | 37 | 37 |
| Gender ratio | Male, 30.2% Female, 69.8% | Male, 46.0% Female, 54.0% |
| Race ratio | Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 13.8% White, 65.0% American Indian and Alaska Native, 0.1% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |