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The differences between media managers and strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a media manager and a strategist. Additionally, a strategist has an average salary of $104,881, which is higher than the $96,475 average annual salary of a media manager.
The top three skills for a media manager include digital marketing, kpis and media planning. The most important skills for a strategist are project management, customer satisfaction, and powerpoint.
| Media Manager | Strategist | |
| Yearly salary | $96,475 | $104,881 |
| Hourly rate | $46.38 | $50.42 |
| Growth rate | 10% | 10% |
| Number of jobs | 110,888 | 44,596 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.
The job of the strategist involves the development and implementation of a strategy. Generally, strategists set goals, identify actions to achieve the objectives, and mobilize resources for the actions. They make functional strategies for businesses and profit improvement. They are considered as the thinkers who develop the course of a project of the business program. The skills necessary for this job include critical thinking, management skills, attention to detail, and leadership skill. They should be equipped with knowledge about business and management.
Media managers and strategists have different pay scales, as shown below.
| Media Manager | Strategist | |
| Average salary | $96,475 | $104,881 |
| Salary range | Between $66,000 And $140,000 | Between $62,000 And $176,000 |
| Highest paying City | San Francisco, CA | Hartford, CT |
| Highest paying state | Pennsylvania | Connecticut |
| Best paying company | Meta | The Citadel |
| Best paying industry | Automotive | Technology |
There are a few differences between a media manager and a strategist in terms of educational background:
| Media Manager | Strategist | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 73% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between media managers' and strategists' demographics:
| Media Manager | Strategist | |
| Average age | 39 | 39 |
| Gender ratio | Male, 51.7% Female, 48.3% | Male, 54.5% Female, 45.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |