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The differences between sales and marketing consultants and marketing account executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a sales and marketing consultant and a marketing account executive. Additionally, a sales and marketing consultant has an average salary of $55,455, which is higher than the $52,986 average annual salary of a marketing account executive.
The top three skills for a sales and marketing consultant include customer service, sales process and customer satisfaction. The most important skills for a marketing account executive are digital marketing, c-level, and CRM.
| Sales And Marketing Consultant | Marketing Account Executive | |
| Yearly salary | $55,455 | $52,986 |
| Hourly rate | $26.66 | $25.47 |
| Growth rate | 10% | 10% |
| Number of jobs | 191,510 | 188,195 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 80% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A sales and marketing consultant specializes in developing solutions to enhance a company's sales and marketing performance. Their responsibilities typically revolve around conducting research and analysis to identify marketing opportunities, assess existing projects and programs to recommend improvements, devise business plans and strategies, and produce materials for traditional or digital marketing. Furthermore, as a sales and marketing consultant, it is essential to monitor the progress of every procedure, prepare progress reports and presentations for clients, and create sales forecasts and cost estimates.
Marketing account executives manage and develop marketing campaigns in promoting services and products. They work with other employees in market research, distribution, sales, advertising, and sales. They connect the financial service company or advertising agency and the existing client. They have to handle the daily affairs of the organization. They see to it that customers are satisfied with the products or services they received. As a marketing account executive, you are expected to bring in more clients into the company to improve corporate revenue.
Sales and marketing consultants and marketing account executives have different pay scales, as shown below.
| Sales And Marketing Consultant | Marketing Account Executive | |
| Average salary | $55,455 | $52,986 |
| Salary range | Between $33,000 And $91,000 | Between $36,000 And $75,000 |
| Highest paying City | - | Reston, VA |
| Highest paying state | - | Virginia |
| Best paying company | - | |
| Best paying industry | - | Finance |
There are a few differences between a sales and marketing consultant and a marketing account executive in terms of educational background:
| Sales And Marketing Consultant | Marketing Account Executive | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 80% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between sales and marketing consultants' and marketing account executives' demographics:
| Sales And Marketing Consultant | Marketing Account Executive | |
| Average age | 39 | 39 |
| Gender ratio | Male, 57.3% Female, 42.7% | Male, 45.1% Female, 54.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |