Post job

Sales and marketing consultant vs marketing & sales specialist

The differences between sales and marketing consultants and marketing & sales specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a sales and marketing consultant, becoming a marketing & sales specialist takes usually requires 4-6 years. Additionally, a sales and marketing consultant has an average salary of $55,455, which is higher than the $54,214 average annual salary of a marketing & sales specialist.

The top three skills for a sales and marketing consultant include customer service, sales process and customer satisfaction. The most important skills for a marketing & sales specialist are customer service, digital marketing, and ROI.

Sales and marketing consultant vs marketing & sales specialist overview

Sales And Marketing ConsultantMarketing & Sales Specialist
Yearly salary$55,455$54,214
Hourly rate$26.66$26.06
Growth rate10%19%
Number of jobs191,510209,292
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 75%
Average age3937
Years of experience106

What does a sales and marketing consultant do?

A sales and marketing consultant specializes in developing solutions to enhance a company's sales and marketing performance. Their responsibilities typically revolve around conducting research and analysis to identify marketing opportunities, assess existing projects and programs to recommend improvements, devise business plans and strategies, and produce materials for traditional or digital marketing. Furthermore, as a sales and marketing consultant, it is essential to monitor the progress of every procedure, prepare progress reports and presentations for clients, and create sales forecasts and cost estimates.

What does a marketing & sales specialist do?

A marketing/sales specialist is responsible for analyzing the effectiveness of marketing campaigns and promotional strategies, evaluating market data trends to identify business opportunities for revenue resources and profitability. Marketing/sales specialists conduct surveys on various social media platforms and other communication mediums to determine consumer demands and public interests. They also coordinate with the senior management to develop efficient program management systems and execute deliverables with the highest customer satisfaction. A marketing/sales specialist meets with potential clients, negotiates contracts, and addresses their inquiries, concerns, and special requests.

Sales and marketing consultant vs marketing & sales specialist salary

Sales and marketing consultants and marketing & sales specialists have different pay scales, as shown below.

Sales And Marketing ConsultantMarketing & Sales Specialist
Average salary$55,455$54,214
Salary rangeBetween $33,000 And $91,000Between $37,000 And $78,000
Highest paying City-Renton, WA
Highest paying state-Washington
Best paying company-McKinsey & Company Inc
Best paying industry-Telecommunication

Differences between sales and marketing consultant and marketing & sales specialist education

There are a few differences between a sales and marketing consultant and a marketing & sales specialist in terms of educational background:

Sales And Marketing ConsultantMarketing & Sales Specialist
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Sales and marketing consultant vs marketing & sales specialist demographics

Here are the differences between sales and marketing consultants' and marketing & sales specialists' demographics:

Sales And Marketing ConsultantMarketing & Sales Specialist
Average age3937
Gender ratioMale, 57.3% Female, 42.7%Male, 43.7% Female, 56.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 10.8% White, 66.2% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between sales and marketing consultant and marketing & sales specialist duties and responsibilities

Sales and marketing consultant example responsibilities.

  • Implement KPIs, data, and analytics to measure, manage, and optimize sales performance.
  • Manage customer database, product updates/upgrades, accounts payable/receivable, and payroll.
  • Detail SaaS product demos and product expertise.
  • Used SQL to extract and analyze data, research issues, and provide reporting to management.
  • Power user of SQL, expert at finding data quickly and converting it into presentable, actionable information.
  • Develop and present PowerPoint presentations through WebEx.
  • Show more

Marketing & sales specialist example responsibilities.

  • Perform weekly review and update of lead list against opportunities manage in Salesforce.com.
  • Monitor Facebook sites for prompt responses to postings.
  • Initiate SEO, SEM, plus make media and location choices.
  • Plan sales strategy by analyzing ROI for marketing, telemarketing, and lead generation.
  • Assist in all phases of PowerTrain divisions' sales effort such as budgeting, reporting, sales communication and CRM.
  • Provide data analysis in support of commercial operations CRM.
  • Show more

Sales and marketing consultant vs marketing & sales specialist skills

Common sales and marketing consultant skills
  • Customer Service, 16%
  • Sales Process, 12%
  • Customer Satisfaction, 8%
  • Media Sales, 8%
  • Real Estate, 7%
  • Project Management, 7%
Common marketing & sales specialist skills
  • Customer Service, 16%
  • Digital Marketing, 9%
  • ROI, 7%
  • Product Line, 5%
  • Brand Awareness, 5%
  • PowerPoint, 4%

Browse executive management jobs