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The differences between sales and marketing consultants and sales and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a sales and marketing consultant and a sales and marketing manager. Additionally, a sales and marketing manager has an average salary of $81,953, which is higher than the $55,455 average annual salary of a sales and marketing consultant.
The top three skills for a sales and marketing consultant include customer service, sales process and customer satisfaction. The most important skills for a sales and marketing manager are customer service, digital marketing, and customer satisfaction.
| Sales And Marketing Consultant | Sales And Marketing Manager | |
| Yearly salary | $55,455 | $81,953 |
| Hourly rate | $26.66 | $39.40 |
| Growth rate | 10% | 10% |
| Number of jobs | 191,510 | 151,042 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 72% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A sales and marketing consultant specializes in developing solutions to enhance a company's sales and marketing performance. Their responsibilities typically revolve around conducting research and analysis to identify marketing opportunities, assess existing projects and programs to recommend improvements, devise business plans and strategies, and produce materials for traditional or digital marketing. Furthermore, as a sales and marketing consultant, it is essential to monitor the progress of every procedure, prepare progress reports and presentations for clients, and create sales forecasts and cost estimates.
Marketing managers are experts in marketing a product or business. They take charge of a lot of responsibilities in the business. These include the integration of budgets and estimates for marketing campaigns, involvement in negotiations, and collaboration with advertising agencies. It is their job to research and develop marketing opportunities. They perform managerial duties in line with the company's operational goals. Also, they plan and implement new plans for the sales of the company.
Sales and marketing consultants and sales and marketing managers have different pay scales, as shown below.
| Sales And Marketing Consultant | Sales And Marketing Manager | |
| Average salary | $55,455 | $81,953 |
| Salary range | Between $33,000 And $91,000 | Between $43,000 And $154,000 |
| Highest paying City | - | Yonkers, NY |
| Highest paying state | - | New York |
| Best paying company | - | Meta |
| Best paying industry | - | Technology |
There are a few differences between a sales and marketing consultant and a sales and marketing manager in terms of educational background:
| Sales And Marketing Consultant | Sales And Marketing Manager | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between sales and marketing consultants' and sales and marketing managers' demographics:
| Sales And Marketing Consultant | Sales And Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 57.3% Female, 42.7% | Male, 59.8% Female, 40.2% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |