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The differences between sales and marketing vice presidents and regional sales vice presidents can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales and marketing vice president and a regional sales vice president. Additionally, a sales and marketing vice president has an average salary of $169,384, which is higher than the $145,308 average annual salary of a regional sales vice president.
The top three skills for a sales and marketing vice president include product development, revenue growth and strategic partnerships. The most important skills for a regional sales vice president are customer satisfaction, sales process, and product line.
| Sales And Marketing Vice President | Regional Sales Vice President | |
| Yearly salary | $169,384 | $145,308 |
| Hourly rate | $81.43 | $69.86 |
| Growth rate | 5% | 5% |
| Number of jobs | 158,926 | 106,299 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 82% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A sales and marketing vice president is responsible for managing brand awareness, developing strategic promotional plans, and preparing marketing campaigns to attract existing. Potential customers increase sales revenues and improve the company's profitability. A sales and marketing vice president monitors the sales team, reviews the sales budget, researches the current industry trends to identify business opportunities, and allocates resources efficiently. A sales and marketing vice president must have excellent leadership and communication skills to discuss services with clients and set long-term sales development goals.
A regional sales vice president is responsible for monitoring the sales performance of the whole sales team within the assigned region, conducting data analysis and market research, and adjusting sales goals and objectives as needed to meet client demands and public interest. Regional sales vice presidents coordinate with each sales team lead to identify business opportunities that would generate more resources for revenues and attract potential clients for business partnerships. A regional sales vice president also handles media relations for promoting brand image to the target audience within the budget limitations and timeframes.
Sales and marketing vice presidents and regional sales vice presidents have different pay scales, as shown below.
| Sales And Marketing Vice President | Regional Sales Vice President | |
| Average salary | $169,384 | $145,308 |
| Salary range | Between $99,000 And $289,000 | Between $94,000 And $222,000 |
| Highest paying City | Burlingame, CA | Olympia, WA |
| Highest paying state | Maine | Washington |
| Best paying company | Genentech | Zendesk |
| Best paying industry | Technology | Technology |
There are a few differences between a sales and marketing vice president and a regional sales vice president in terms of educational background:
| Sales And Marketing Vice President | Regional Sales Vice President | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 82% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between sales and marketing vice presidents' and regional sales vice presidents' demographics:
| Sales And Marketing Vice President | Regional Sales Vice President | |
| Average age | 46 | 46 |
| Gender ratio | Male, 83.6% Female, 16.4% | Male, 83.3% Female, 16.7% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |