Sales trainer vs sales representative

The differences between sales trainers and sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a sales trainer and a sales representative. Additionally, a sales trainer has an average salary of $74,457, which is higher than the $56,591 average annual salary of a sales representative.

The top three skills for a sales trainer include customer service, lead generation and sales professionals. The most important skills for a sales representative are sales process, product knowledge, and customer service.

Sales trainer vs sales representative overview

	Sales Trainer	Sales Representative
Yearly salary	$74,457	$56,591
Hourly rate	$35.80	$27.21
Growth rate	4%	4%
Number of jobs	112,599	205,456
Job satisfaction	-	4.33
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 54%
Average age	47	47
Years of experience	4	4

What does a sales trainer do?

As a sales trainer, you will perform various duties and responsibilities for an organization. Your job will typically include conducting orientation for new sales representatives, determining and organizing training, creating traditional and digital educational materials such as case studies and videos. You are responsible for coordinating sessions for individual and team performance and the monitoring of sales objectives. This role also requires you to gather feedback about training courses from managers and trainees and accomplish organization mission and sales training.

What does a sales representative do?

Sales representatives primarily sell the company's products and services to businesses or organizations. They should be adept at closing out sales, negotiating, and providing customer service. They should be knowledgeable about the products or services of the manufacturer or producer they represent. They must also have strong analytical skills that would help them in coming up with cost-benefit analysis in assessing the current roster of clients and even prospective ones. Sales representatives should also be able to maintain good working relationships with all involved stakeholders, especially clients.

Sales trainer vs sales representative salary

Sales trainers and sales representatives have different pay scales, as shown below.

	Sales Trainer	Sales Representative
Average salary	$74,457	$56,591
Salary range	Between $56,000 And $97,000	Between $33,000 And $94,000
Highest paying City	Sacramento, CA	Boston, MA
Highest paying state	Alaska	Massachusetts
Best paying company	Pandora	Google
Best paying industry	Pharmaceutical	Pharmaceutical

Differences between sales trainer and sales representative education

There are a few differences between a sales trainer and a sales representative in terms of educational background:

	Sales Trainer	Sales Representative
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 54%
Most common major	Business	Business
Most common college	SUNY College of Technology at Alfred	SUNY College of Technology at Alfred

Sales trainer vs sales representative demographics

Here are the differences between sales trainers' and sales representatives' demographics:

	Sales Trainer	Sales Representative
Average age	47	47
Gender ratio	Male, 61.2% Female, 38.8%	Male, 58.1% Female, 41.9%
Race ratio	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.4% Asian, 5.2% White, 72.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.5% American Indian and Alaska Native, 0.2%
LGBT Percentage	6%	6%

Differences between sales trainer and sales representative duties and responsibilities

Sales trainer example responsibilities.

Manage LMS system content uploads, expiration of materials, permission access to learners for internal and external channels.
Design and facilitate sales training programs, including corresponding manuals, PowerPoint, and training implementation.
Top KPI performer Q4 2013 & Q2 2014 by exceeding metrics in sales, traffic, & guest service.
Administer an LMS for entire sales team.
Accompany various sales representatives on discovery meetings / presentation to procure and increase existing revenue.
Learned proficiency in CRM software and applications.

Sales representative example responsibilities.

Manage prospective leads and existing accounts through a CRM platform to accurately forecast revenue and develop long-term business partnerships.
Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
Search for procurement contracts, attend trade shows, design flyers, postcards, etc.
Utilize POS sales software to maintain monetary sales information produce reports for organizational review.
Develop and maintain business relationships with businesses and policyholders using establish methods such as customer relationship management CRM.
Handle administrative and sales duties as Jr.

Sales trainer vs sales representative skills

Common sales trainer skills

Customer Service, 20%
Lead Generation, 4%
Sales Professionals, 4%
Product Knowledge, 4%
Training Content, 3%
Sales Management, 3%

Common sales representative skills

Sales Process, 9%
Product Knowledge, 9%
Customer Service, 7%
CRM, 6%
Business Development, 6%
Sales REP, 5%

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Sales Trainer
Sales Trainer vs Sales Representative

Updated January 8, 2025

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